Getting Real
8 likes425 views
The document provides tips for creating a successful online business or product with constraints. It recommends starting small by solving a personal problem, embracing limitations to focus on quality over quantity, and continually improving based on customer feedback rather than trying to launch a perfect product. The tips also include using education and free samples to build an audience, then a powerful promotional site to launch while continuously refining the product post-launch.
Getting Real
- 1. Getting Real essentials @ericnsantos
- 2. A way to make money online
- 3. 油
- 4. The big wave doesnt matter
- 5. The odds are a lot better
- 6. Solve a problem for yourself
- 7. Lot less scalability burden
- 9. Underdo
- 10. Stay Lean
- 12. Less people, more power Less money, more value Less resources, better use Less time, better time
- 13. Hidden Costs of Features
- 14. Have a half-product that kicks ass, not a half-assed product
- 15. Process
- 16. Dont worry, be crappy Churn, baby, churn Make small decisions From idea to implementation
- 17. Alone time is when you get things done
- 18. Promotion
- 19. Create an audience: Educate Free samples, easy in, easy out Hollywood Launch Powerful promo site (Highrise example)
- 20. 油
- 21. 油
- 22. Post-Launch
- 23. Feel the customers pain Zero Training One month tune-up Better, not beta