A successful digital marketing strategy is very crucial for any event to come off without a hitch. As any event manager or marketing team who plans events year after year knows, capturing contacts or leads and converting them is only one objective that must be met when mapping out your digital marketing plan. As an event planner, your key objective is to drive your event brand through various digital marketing platforms to reach an extensive target audience, and help them connect with and build a relationship with your event brand and drive registrations. In this Presentation, You will learn: Key trends determining strategy for event digital marketing Checklist of the perfect Digital Marketing campaign Building event responsive website Example Campaign to engage delegates on the social media Performance and Tracking of the campaign Who Should Attend? Confrence Managers, Event Planners looking to implement successful Digital Marketing strategy for events Marketing and Advertising companies who dealt with events marketing