This document discusses adserver migrations, including reasons for migrations and best practices. Reasons for migrations include one adserver providing more flexibility or futureproof technologies compared to the current one. Best practices for a successful migration include informing all stakeholders 30-10 days before migration, keeping notes of old campaign details, ensuring tag counts match after migration, quality assuring new tags, and troubleshooting any issues. Post-migration best practices are ensuring all tags are live and reporting to confirm successful migration.
You cant polish a turd: Clients, Content and Responsive DesignBonny Colville-Hyde
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The document discusses problems with website content and provides tips for improving content. It addresses issues like poor, disorganized content and hoarding unnecessary content. It emphasizes that good content is the most important factor for a website's success, regardless of technical design or devices used. Tips include prototyping content, wireframing with real content, prioritizing important content, and workshopping ideas with stakeholders. The overall message is that no amount of design polish can fix problems stemming from weak content.
7 things about advertising for mobile and tabletSmart AdServer
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Smart AdServer is the 1st IAB certified mobile ad server. It provides a one-stop shop for mobile ad serving, including campaign management, inventory management, targeting, creative design, reporting, and monetizing remnant inventory. The mobile advertising market is growing rapidly as smartphones surpass PC sales and publishers create more mobile content.
This document discusses Criteo's C# development workflow, which has evolved over time. Originally, code was split across many repositories with each team responsible for a few. This led to slow change propagation and dependency issues. The new workflow aims for early integration using trunk-based development with all commits on the main branch. A "MOAB" job continuously builds all C# code from latest commits. Developers can check out snapshots from this job or all sources. Pre-submit tests are run before merging changes. Trunk-based development enables continuous delivery but requires strong test coverage and avoids large changes.
This document discusses Criteo's performance advertising solutions. It highlights that Criteo works with over 9,000 publishers and 7,000 advertisers across 130+ countries. Criteo uses a prediction engine and dynamic creative optimization to deliver measurable ROI at unmatched scale across desktop, mobile, in-app, and social platforms. The document also outlines Criteo's solutions for display, email, and cross-device marketing and notes that setup to go live typically takes about 4 weeks with world-class support included.
Pivoter sa startup - retours d'exp辿rience avec CriteoEmmanuel GONON
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Quelques points cl辿 pour anticiper et r辿ussir un pivot strat辿gique sans remettre en cause la vision
Instant Insights displays complex programmatic data in real-time. Measure campaign performance, do day-to-day monitoring, 1st level of troubleshoot deals and identify opportunities with fresh, up to the minute data. Its powerful insights will help you stay up to date on and ensure the optimization of your monetization campaigns.
The document discusses trends in marketing efforts during the Covid-19 pandemic based on third party studies and the insights of Smart, a programmatic advertising company. It identifies 5 key trends: 1) Maintaining an overall digital presence, 2) Avoiding reliance on short-term performance metrics and focusing on branding, 3) Adapting strategies and messaging to address new consumer needs, 4) Finding safe places to deliver ads such as trusted news sites, and 5) Getting ready to engage new audiences that have shifted online such as older demographics. Programmatic advertising allows flexibility to test tactics to optimize campaigns and achieve branding goals during this period of disruption.
Smart - Covid 19 insights panel - April 29thSmart AdServer
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Smart Virtual Panel about 'Insights, Benchmarks, and Perspective from the Buy-side during COVID-19 with David Pironon, Romain Brugui竪re, Carlotta Meneghini, Joel Livesey and Laurent Baillot.
What's rewarded video and how can publishers use it to monetize websites? "Get Smart About Rewarded Video" explains it all in less than 2 minutes!
With rewarded video, users watch a video to get access to premium content like exclusive articles. Meanwhile, publishers watch CTRs and CPMs skyrocket. Rewarded video app revenue is 4 - 5x higher than that of display ads. Watch this explanatory video for more info on rewarded video and how it benefits publishers!
Watch the video version of this 際際滷Share: https://youtu.be/J43I80f06cA
Watch our demo: http://gallery.smartadserver.com/rtb-smart-mobile-video-interstitial-outstream-ad-format
More on Smart AdServer's video solutions: http://smartadserver.com/publisher-platform/video/
Inspired by graphic designer Vahram Muratyans blog-turned-book, Smart AdServer created a New York versus Paris infographic based on our observations of the ad tech industry. Ad tech is a global phenomenon, but the manner in which it manifests, how it grows and changes as well as the relationship it has with politics, economics and culture often depends much on location.
Check out our infographic and youll definitely learn some surprising info!
Case Study: Smart AdServer Forecasting ToolSmart AdServer
油
The Smart AdServer forecasting tool was instrumental in the attainment of sales objectives for one of Europe's leading media companies. The easy-to-use interface provided crucial information at the click of a button, the precise algorithm ensured an accurate estimate of available inventory, and audiences and managers adjusted ad strategies using the overview of booked campaigns. Between 2,000 and 5,000 campaigns were managed per month by over 500 employees spread throughout hundreds of office sites worldwide.
Top 6 des tendances du marketing digital selon SmartSmart AdServer
油
Qu'est-ce qui attend l'industrie ad tech cette ann辿e? Smart AdServer nous parle des tendances du marketing digital pour 2016 avec des sujets tels que le programmatique, la vid辿o, le mobile-first, le mobile-only, le rich media, le programmatique directe et l'ad serving full-stack. D辿couvrez ce qui est in et ce qui est out! http://bit.ly/22MUaCs
What awaits the ad tech industry this year? Smart's 2016 Digital Marketing Trends covers topics such as programmatic, video, mobile-first, mobile-only, rich media, automated guaranteed and full stack ad serving. Discover whats inand whats out! http://bit.ly/22MUaCs
Smart AdServer RTB+ case study : Spolecznosci.plSmart AdServer
油
Spolecznosci.pl is a leading social media publisher in Poland that reaches over 11.5 million unique visitors monthly. To increase monetization, Spolecznosci.pl implemented Smart Adserver RTB+ in 2014. This allowed their direct campaigns to compete with programmatic demand sources for impressions. Through detailed reporting and price adjustments, Spolecznosci.pl was able to increase average win prices by 120-130% and up to 220% on some sites. The integrated solution provided full inventory control while boosting revenue through automation and competition between sales channels.
RTB Study Case: Antevenio Smart AdServer RTB+2014Smart AdServer
油
Antevenio, a leading Spanish ad network, was seeking new revenue sources through programmatic without increasing costs. Their existing programmatic sales through SSPs generated lower CPMs and left inventory unsold. Integrating Smart AdServer's RTB+ allowed immediate set up without tagging. RTB+ brought higher CPM campaigns in addition to existing programmatic revenues. Through dynamic allocation and granular controls, RTB+ optimized yield across direct and programmatic channels while securing premium inventory. RTB+ increased Antevenio's programmatic CPM by 20% and helped maximize revenues through floor price adjustments.
Mobile Monday Paris 2011, : Mobile Rich Media : Make it easy !!! Smart AdServer
JACKPOT TANGKI4D BERMAIN MENGGUNAKAN ID PRO 2025 TEPERCAYA LISENSI STAR GAMIN...TANGKI4D
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MODAL 50RIBU JACKPOT 10JUTA
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IDM Crack 2025 Internet Download Manger Patchwistrendugftr
油
copy & paste もゐ https://filedownloadx.com/download-link/
This project provides a cracked version of IDM, enabling users to use the premium features without purchasing a license. This project is for educational purposes only. Using cracked software is illegal and unethical. We strongly recommend purchasing a legitimate license from the official IDM website to support the developers and respect copyright laws.
cyber hacking and cyber fraud by internet online moneyVEENAKSHI PATHAK
油
Cyber fraud is a blanket term to describe crimes committed by cyberattacks via the internet. These crimes are committed with the intent to illegally acquire and leverage an individual's or businesss sensitive information for monetary gain
Smart - Covid 19 insights panel - April 29thSmart AdServer
油
Smart Virtual Panel about 'Insights, Benchmarks, and Perspective from the Buy-side during COVID-19 with David Pironon, Romain Brugui竪re, Carlotta Meneghini, Joel Livesey and Laurent Baillot.
What's rewarded video and how can publishers use it to monetize websites? "Get Smart About Rewarded Video" explains it all in less than 2 minutes!
With rewarded video, users watch a video to get access to premium content like exclusive articles. Meanwhile, publishers watch CTRs and CPMs skyrocket. Rewarded video app revenue is 4 - 5x higher than that of display ads. Watch this explanatory video for more info on rewarded video and how it benefits publishers!
Watch the video version of this 際際滷Share: https://youtu.be/J43I80f06cA
Watch our demo: http://gallery.smartadserver.com/rtb-smart-mobile-video-interstitial-outstream-ad-format
More on Smart AdServer's video solutions: http://smartadserver.com/publisher-platform/video/
Inspired by graphic designer Vahram Muratyans blog-turned-book, Smart AdServer created a New York versus Paris infographic based on our observations of the ad tech industry. Ad tech is a global phenomenon, but the manner in which it manifests, how it grows and changes as well as the relationship it has with politics, economics and culture often depends much on location.
Check out our infographic and youll definitely learn some surprising info!
Case Study: Smart AdServer Forecasting ToolSmart AdServer
油
The Smart AdServer forecasting tool was instrumental in the attainment of sales objectives for one of Europe's leading media companies. The easy-to-use interface provided crucial information at the click of a button, the precise algorithm ensured an accurate estimate of available inventory, and audiences and managers adjusted ad strategies using the overview of booked campaigns. Between 2,000 and 5,000 campaigns were managed per month by over 500 employees spread throughout hundreds of office sites worldwide.
Top 6 des tendances du marketing digital selon SmartSmart AdServer
油
Qu'est-ce qui attend l'industrie ad tech cette ann辿e? Smart AdServer nous parle des tendances du marketing digital pour 2016 avec des sujets tels que le programmatique, la vid辿o, le mobile-first, le mobile-only, le rich media, le programmatique directe et l'ad serving full-stack. D辿couvrez ce qui est in et ce qui est out! http://bit.ly/22MUaCs
What awaits the ad tech industry this year? Smart's 2016 Digital Marketing Trends covers topics such as programmatic, video, mobile-first, mobile-only, rich media, automated guaranteed and full stack ad serving. Discover whats inand whats out! http://bit.ly/22MUaCs
Smart AdServer RTB+ case study : Spolecznosci.plSmart AdServer
油
Spolecznosci.pl is a leading social media publisher in Poland that reaches over 11.5 million unique visitors monthly. To increase monetization, Spolecznosci.pl implemented Smart Adserver RTB+ in 2014. This allowed their direct campaigns to compete with programmatic demand sources for impressions. Through detailed reporting and price adjustments, Spolecznosci.pl was able to increase average win prices by 120-130% and up to 220% on some sites. The integrated solution provided full inventory control while boosting revenue through automation and competition between sales channels.
RTB Study Case: Antevenio Smart AdServer RTB+2014Smart AdServer
油
Antevenio, a leading Spanish ad network, was seeking new revenue sources through programmatic without increasing costs. Their existing programmatic sales through SSPs generated lower CPMs and left inventory unsold. Integrating Smart AdServer's RTB+ allowed immediate set up without tagging. RTB+ brought higher CPM campaigns in addition to existing programmatic revenues. Through dynamic allocation and granular controls, RTB+ optimized yield across direct and programmatic channels while securing premium inventory. RTB+ increased Antevenio's programmatic CPM by 20% and helped maximize revenues through floor price adjustments.
Mobile Monday Paris 2011, : Mobile Rich Media : Make it easy !!! Smart AdServer
JACKPOT TANGKI4D BERMAIN MENGGUNAKAN ID PRO 2025 TEPERCAYA LISENSI STAR GAMIN...TANGKI4D
油
MODAL 50RIBU JACKPOT 10JUTA
BERMAIN DI STARLIGHT PRINCESS
TUNGGU APA LAGI MAIN KAN SEKARANG
GUNAKAN POLA BERMAIN REKOMENDASI KAMI
3x MANUAL SPIN DC ON-OFF
10x TURBO Spin DC OFF
2x MANUAL Spin DC ON-OFF
20x CEPAT Spin DC OFF
COMBO DENGAN BUY FITURE SPIN
#Tangki4dexclusive #tangki4dlink #tangki4dvip #bandarsbobet #idpro2025 #stargamingasia #situsjitu #jppragmaticplay
IDM Crack 2025 Internet Download Manger Patchwistrendugftr
油
copy & paste もゐ https://filedownloadx.com/download-link/
This project provides a cracked version of IDM, enabling users to use the premium features without purchasing a license. This project is for educational purposes only. Using cracked software is illegal and unethical. We strongly recommend purchasing a legitimate license from the official IDM website to support the developers and respect copyright laws.
cyber hacking and cyber fraud by internet online moneyVEENAKSHI PATHAK
油
Cyber fraud is a blanket term to describe crimes committed by cyberattacks via the internet. These crimes are committed with the intent to illegally acquire and leverage an individual's or businesss sensitive information for monetary gain
HITRUST Overview and AI Assessments Webinar.pptxAmyPoblete3
油
This webinar provides an overview of HITRUST, a widely recognized cybersecurity framework, and its application in AI assessments for risk management and compliance. It explores different HITRUST assessment options, including AI-specific frameworks, and highlights how organizations can streamline certification processes to enhance security and regulatory adherence.
Introduction on how unique identifier systems are managed and coordinated - R...APNIC
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Sunny Chendi, Senior Regional Advisor, Membership and Policy at APNIC, presented an 'Introduction on how unique identifier systems are managed and coordinated - RIRs (APNIC for APAC), ICANN, IETF and policy development' at MyAPIGA 2025 held in Putrajaya from 16 to 18 February 2025.
Elliptic Curve Cryptography Algorithm with Recurrent Neural Networks for Atta...IJCNCJournal
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The increasing use of Industrial Internet of Things (IIoT) devices has brought about new security vulnerabilities, emphasizing the need to create strong and effective security solutions. This research proposes a two-layered approach to enhance security in IIoT networks by combining lightweight encryption and RNN-based attack detection. The first layer utilizes Improved Elliptic Curve Cryptography (IECC), a novel encryption scheme tailored for IIoT devices with limited computational resources. IECC employs a Modified Windowed Method (MWM) to optimize key generation, reducing computational overhead and enabling efficient secure data transmission between IIoT sensors and gateways. The second layer employs a Recurrent Neural Network (RNN) for real-time attack detection. The RNN model is trained on a comprehensive dataset of IIoT network traffic, including instances of Distributed Denial of Service (DDoS), Man-in-the-Middle (MitM), ransomware attacks, and normal communications. The RNN effectively extracts contextual features from IIoT nodes and accurately predicts and classifies potential attacks. The effectiveness of the proposed two-layered approach is evaluated using three phases. The first phase compares the computational efficiency of IECC to established cryptographic algorithms including RSA, AES, DSA, Diffie-Hellman, SHA-256 and ECDSA. IECC outperforms all competitors in key eneration speed, encryption and decryption time, throughput, memory usage, information loss, and overall processing time. The second phase evaluates the prediction accuracy of the RNN model compared to other AI-based models DNNs, DBNs, RBFNs, and LSTM networks. The proposed RNN achieves the highest overall accuracy of 96.4%, specificity of 96.5%, precision of 95.2%, and recall of 96.8%, and the lowest false positive of 3.2% and false negative rates of 3.1%.
Shopify API Integration for Custom Analytics_ Advanced Metrics & Reporting Gu...CartCoders
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CartCoders offers specialized Shopify integration services to enhance your eCommerce store's functionality and user experience. Connect your Shopify store seamlessly with essential software and applications. Perfect for businesses aiming to streamline operations and boost efficiency.
Custom Development vs Off-the-Shelf Solutions for Shopify Plus ERP Integratio...CartCoders
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Choosing between custom development and off-the-shelf solutions for Shopify Plus ERP integration? Our latest blog explores the pros and cons to help you decide the best approach for optimizing your eCommerce operations.