The document discusses Indonesia's growing digital landscape and internet usage trends. It provides statistics on social media and internet usage in Indonesia, showing strong growth. It also discusses trends in online education user bases, messaging services growth, and the evolution of mobile apps from multi-purpose to single-purpose. The conclusion emphasizes that there is still room for innovation as technologies and users continue to evolve.
7. @flipboxstudio
< <
2014 Usage Trends
? 10% Internet Users Growth
? 20% Smartphone Subscribers Growth
? 52% Tablet Users Growth
81% Mobile Traf?c Growth
Very Strong Mobile Growth8
5
6
@KCPB Internet trends
8. @flipboxstudio
< <
Coursera
7M User
Duolingo
25 M Users
Online Education : User Base
6%
25%
23%
11%
35%
North America Latin America Europe Asia
Africa
5%
11%
30%
29%
25%
Duolingo Coursera
@KCPB Internet trends
10. @flipboxstudio
< <
Evolution of Mobile Apps
then… and now…first of all
Before smartphone era, we have
multi purpose web app
At the early smartphone boom :
multi purpose app
Now, most mobile apps are
single purpose app
@KCPB Internet trends
“We’re entering the age of apps as service layers.”
These are apps you have on your phone but only open when you know they explicitly have
something to say to you.
They aren’t for ‘idle browsing,’ they’re purpose-built & informed by contextual signals like hardware
sensors, location, history of use & predictive computation.
– Matthew Panzarino, TechCrunch, 5/15/14?
11. @flipboxstudio
is now trying to
reimagine
how people do things
STARTUP
EVERY ACTIVITIES in our daily
lives are and will be supported by
digital platform
from phonebook, gaming hailing cab,
booking hotel room, driving in traf?c…
almost everything
< <