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Lisa ideate slide_aug2013

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The small business owner needs to scale her business of turning distressed homes into rental properties in order to sustain growth during hard economic times with limited resources. Some of the proposed solutions include: 1) Developing one of her commercial properties into long-term rental property through a land lease to accelerate retirement savings with minimal investment. 2) Creating a repeatable acquisition, renovation, and sale business model along with a long-term profit-sharing model for employees. 3) Outreaching to institutions and offering unpaid internships to students to gain skilled labor while helping revitalize blighted areas.

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PROBLEM STATEMENT Small business owner (turning distressed homes into rental property) needs to scale her business for sustained growth in hard economic times with scarce resources (money and skilled workers) so she can revitalize blighted areas and ensure her retirement viability. Play and win the lottery! Get short-term angel investors (Father). Create an outreach program with like-minded institutions and offer unpaid internships for students in sociology, real estate, building, urban planning, architecture, Habitat for Humanity, etc.) Devise a repeatable and tax-friendly acquisition, renovate and flip business model. Create a long-term (10 years) profit- sharing model with her worker(s). MOST PRACTICAL: Develop her one commercial property for the least amount of investment (and get a viable, blue chip lessor in a long-term land lease) to accelerate retirement savings. Create webisodes of her day-to-day activities featuring products (tools, home reno products). Get paid advertisers. Do ALL the reno work herself. MOST FAVORITE: Pitch a network and helm a reality show (Rigged to Rent or Tore Up from the Floor Up!). Duck Dynasty meets Income Property meets Flip This House meets Renovation Addict. Merchandising and licensing are limitless additional income generators (t-shirts that say: Oh Hell No! Thats BLACK MOLD! and Permit? I dont need no permit! Get MANY micro-loans via the Internet. Use social media: blog about experiences and sell advice to interested parties looking to get into the field. Write a best-selling book and bank the money from the proceeds. Work a deal out with Home Depot or Lowes that would put more money back in her pocket. Create a national reno workshop program and sell tickets. Research applicable Government grants having to do with employing parolees, war vets, etc. Consider closed loop alternate businesses or sources of income: Part-time employment, realtor, property manager, etc. Recruit, train and employ young adults looking for minimum wage work. Partner with known entity already in reno field (celebrity like Holmes on Homes). Create a market test pilot for new tools: ease-of-use and durability (get the tools for free). Partner with other third parties (sponsors like Lumber Liquidators, etc.) Receive materials for free advertising space within the project. Gamble and WIN in Las Vegas! Find a treasure map and locate the treasure. Do a late night info-mercial on fixing up distressed homes and rake in the $$$$. Get a dealer license and sell cars on one of the properties. MOST DISRUPTIVE: Sub-let multiple properties to be used as community or urban farms (membership-driven). Create a white trash water park (sprinklers, plastic pools, slip n slides) on one property and charge admission. Attract film-makers looking for sets to shoot in and charge fees. Secure SMALL loan and tear down one house in the best area and build small, multiple (8 units), senior housing. Attract a tenant looking to operate a day care on the property and take some of the monthly revenue + rent. Partner with one of the local universities and rent out property for tech lab at a premium price. Drill for oil on all properties! Partner with SCAD (Savannah College of Art and Design) and allow one property to be a test house of interior designers. Charge $$. Partner with a non-profit and create a program that allows for unemployed and homeless to live in and fix up homes in return for meals, clean laundry, etc. Write a screenplay based on experiences and sell rights to Hollywood.

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Lisa ideate slide_aug2013

  • 1. PROBLEM STATEMENT Small business owner (turning distressed homes into rental property) needs to scale her business for sustained growth in hard economic times with scarce resources (money and skilled workers) so she can revitalize blighted areas and ensure her retirement viability. Play and win the lottery! Get short-term angel investors (Father). Create an outreach program with like-minded institutions and offer unpaid internships for students in sociology, real estate, building, urban planning, architecture, Habitat for Humanity, etc.) Devise a repeatable and tax-friendly acquisition, renovate and flip business model. Create a long-term (10 years) profit- sharing model with her worker(s). MOST PRACTICAL: Develop her one commercial property for the least amount of investment (and get a viable, blue chip lessor in a long-term land lease) to accelerate retirement savings. Create webisodes of her day-to-day activities featuring products (tools, home reno products). Get paid advertisers. Do ALL the reno work herself. MOST FAVORITE: Pitch a network and helm a reality show (Rigged to Rent or Tore Up from the Floor Up!). Duck Dynasty meets Income Property meets Flip This House meets Renovation Addict. Merchandising and licensing are limitless additional income generators (t-shirts that say: Oh Hell No! Thats BLACK MOLD! and Permit? I dont need no permit! Get MANY micro-loans via the Internet. Use social media: blog about experiences and sell advice to interested parties looking to get into the field. Write a best-selling book and bank the money from the proceeds. Work a deal out with Home Depot or Lowes that would put more money back in her pocket. Create a national reno workshop program and sell tickets. Research applicable Government grants having to do with employing parolees, war vets, etc. Consider closed loop alternate businesses or sources of income: Part-time employment, realtor, property manager, etc. Recruit, train and employ young adults looking for minimum wage work. Partner with known entity already in reno field (celebrity like Holmes on Homes). Create a market test pilot for new tools: ease-of-use and durability (get the tools for free). Partner with other third parties (sponsors like Lumber Liquidators, etc.) Receive materials for free advertising space within the project. Gamble and WIN in Las Vegas! Find a treasure map and locate the treasure. Do a late night info-mercial on fixing up distressed homes and rake in the $$$$. Get a dealer license and sell cars on one of the properties. MOST DISRUPTIVE: Sub-let multiple properties to be used as community or urban farms (membership-driven). Create a white trash water park (sprinklers, plastic pools, slip n slides) on one property and charge admission. Attract film-makers looking for sets to shoot in and charge fees. Secure SMALL loan and tear down one house in the best area and build small, multiple (8 units), senior housing. Attract a tenant looking to operate a day care on the property and take some of the monthly revenue + rent. Partner with one of the local universities and rent out property for tech lab at a premium price. Drill for oil on all properties! Partner with SCAD (Savannah College of Art and Design) and allow one property to be a test house of interior designers. Charge $$. Partner with a non-profit and create a program that allows for unemployed and homeless to live in and fix up homes in return for meals, clean laundry, etc. Write a screenplay based on experiences and sell rights to Hollywood.