Make Your Advertising Dollars Count
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Water Conditioning Dealers need to use a variety of Lead Generation techniques to bring quality leads into their pipeline. This presentation provides Water Quality Dealers with suggestions to increase their lead capture in the most cost-effective way.
Make Your Advertising Dollars Count
- 2. Marketing is not an event..it is a carefully planned, well-thought out program that takes into consideration your goals, your budget, your resources and your brand.
- 4. Look at your own database Analyze current customers Targeting Your Best Prospects Can you clone them? Geo targeting Time-tested key niche segments
- 6. New Homeowners Homeowners with Growing Families Affluent Homeowners Homeowners with Ailments Homeowners with Pets Eco-Friendly Homeowners Selected Businesses
- 15. Tested, tried & true Be Creative Lead with Benefits Incorporate your Personal Values Live Your Brand Always Take the High Road Become Greater than Your Local Dealership
- 16. Matching the Offer to your Target Tickets to the Disney FREE dog food for FidoGift Certificate to Home Store Diapers / Gentle Detergents
- 18. Direct Mail Telemarketing Maximizing your own customer list Home Shows Door-to-Door Community Involvement Being a Resource during difficult times
- 19. Facebook Twitter Linked In Blogs Are you committed?
- 21. Mobile marketing can you be found? Updating your website can you add a retail component to your site? Planning your next campaign do you have a year-round marketing calendar? Integrated marketing plan Disaster Planning Are You Ready for Rapid Response?
- 22. Reach the Right People at the Right Time Dataman Group Direct Working with Water Dealers since 1980 Proud to Introduce WaterProspects.com (800) 771-3282 www.datamangroup.com