Mood Board Global Startup Challenge Boston Final Deck
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Final presentation from student entrepreneurs during the 2015 Boston Global Startup Challenge, a high school startup program for high school students.
Mood Board Global Startup Challenge Boston Final Deck
- 1. A little help for the design conscious
- 2. OUR CONCEPT! A beautiful room in seconds, without the cost of a designer
- 3. VALUE PROPOSITION! Saves time Saves money Customer Retailer Increase sales Creates a comfortable home
- 4. KEY DEMOGRAPHIC! First time buyers Age: 24-33 Income:$100,000
- 7. PROOF OF CONCEPT! Build reputation with customers Stage 1 Stage 3 Stage 2 Month 6+ Month 1-3 Month 3-6 Develop a relationship with manufacturers Develop website & Automate the design process
- 8. POSITIONING! Speed Quality Fast Slow Low High Laurel & Wolfe DIY IKEA D辿cor that is budget chic for consumers Expand market share of retailers
- 9. UNIT COSTS! Average room size 200 sq/ft Average purchase $3000 Commission 12% Average room revenue $360 Projections Revenue: 195 rooms $55080 Operating expenses -$14371 $40709
- 11. MANAGEMENT TEAM! Aya Ali, CEO. Rodrigo Mazer, CFO. Terence Mak, Interior designer. Jeffrey Chan, Head social media and brand development. Louis Santos-Ortiz, Head of marketing and sales.
- 12. CUSTOMER ACQUISITION! Responses on social media (Twitter, Instagram) Online forum Quality grading system After sale follow-up
- 13. CURRENT STATUS! Retailers Service that increases their sales Customers Personal interior design shoppers Proving the business concept Developing the website
- 14. SUMMARY! Concept A transition from low quality furniture to stylish and comfortable d辿cor. Commission 12% on each piece sold. Contact us Twitter (@Mood_Board) Instagram (The_Mood_Board) Email TheMoodboard@gmail.com