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Creating a Specialized Adult Day
Service program
2
Vision for an MS Achievement Center AT BHC
 The National MS Society
identified a goal to expand
MS Adult Day programs
outside the Twin Cities
Metro area by 2011.
 A 15 person task for was
assigned to this project to
gauge program interest.
 Duluth
 St. Cloud
 Mankato
3
What is MS?
 Chronic disabling disease that attacks the central
nervous system (brain, spinal cord, and optic nerves)
 Symptoms may be mild to severe
 Symptoms vary from one person to another and the
disease is considered unique to the individual
 Thought to be an auto-immune disorder
 Four Stages: Relapsing-remitting; Primary-
Progressive; Secondary-Progressive; and Progressive-
Relapsing
ADS and Progressive MS
 ADS programs are particularly suited for MS patients as they
address cognitive concerns, referral to PT, OT, speech, and
assistance with activities of daily living. 1
 The disease will impact the patients ability to ambulate,
impact cognitive function over time, and the ability to
function daily.
4
Planning for an MS Program at BHC
 Is there a demand for this service?
 Current ADS program serves 45-50 seniors Monday-
Friday. Licensed capacity 25 individuals per day.
 Consider the following:
 Staff patterns and cost
 Can two programs operate side-by-side
 How to market?
 Who to partner with in the community?
5
Planning for an MS Program at BHC
Attended National MS Day program conference in 2011
in Denver.
 Toured Anschutz MS Research and Spinal Cord
Bank at University of Colorado
 Attended a lecture at UC by Research Scientist,
Augusto Miravalle at Rocky MT. MS Center
 Toured King Adult Day program and learned from
over 40 other program directors during the seminar
on MS Day Service programs
6
Planning for an MS Program at BHC
 Met with officials from Upper Midwest MS Society
on multiple occasions and toured the Fairview MS
Achievement Center on multiple occasions observing
and researching best practices.
 Met with CEO/Administrator of BHC and Director of
Finance to run the numbers.
 Announced to leadership team the plan to move
forward with this new program.
7
8
Why Day Programs and MS?
 Research based studies show that individuals
attending MS Achievement Centers showed:3
 Improvement in mobility, balance, transfers, and
self-care activities.
 Fewer symptoms of MS
 Less fatigue
 Lower rate of functional physical decline
 Greater sense of mastery over their environment
9
Vision for an MS Achievement Center AT BHC
 The Fairview MS
Achievement Center has
been in operation for more
than 20 years and serves
200 persons with MS each
week.4
 Partnering with agencies
within the community that
offer new service lines is a
strategic goal outlined by
the BHS Strategic Plan.
10
Mission Specific
Bringing health, independence
and choice to life
 Aligns with BHS Corporate
Mission of positioning our
effort as the work of the
Church
 Commits BHC to serving
people still living in their
own home along the
40/40/20 strategy. 5
 20% of those we serve will
be living at home by 2015
11
Mission Specific
 MS Day Program meets the goal of expanding
beyond our walls and meeting community need.
 Establishes a niche market for BHC
 Allows the continuum to continue to prosper by
referrals to PT, OT, Speech, and Stay Fit.
 Provide services to a population that does not have
access to Day Services but have better outcomes and
success through a Day Services model
12
Duluth MS Achievement Center
 October interest mailing to
95 individuals in Duluth-
Superior
 4-6 persons per Saturday to
meet budget
 Saturday, 9:00 AM  3:00
PM
 Establish Program in the
Community
 Seek Funding Sources
13
Partnership with MS Society
 Focus on a collaboration with a
State and National Chapter of the
MS Society
 Assistance with target marketing
 Advertising in Quarterly
Newsletter
 Assistance with staff training as:
 MS Specialists
 Ongoing Educational
Offerings
 Certification in Cognitive
Fitness training
14
Just the Facts
 Identified strong interest in Duluth Market for an MS
Day Program on two separate polls conducted two
years apart
 Duluth has an Active MS Population that meets with
support groups monthly
 Essentia has a MS Certified program and partnership
with MN Chapter
15
Key Processes
 Investigative Process
 Does it meet our
mission/vision?
 Community need?
 Can we provide this
service?
 Is it financially viable?
 Partner with MS Society
 Conference
 Learning/Touring
 Onboarding of Key
BHC Staff
 Administrator
 Board
Final Phases
 Hiring and training staff
 Promoting and planning
program content
 Seek additional funding
sources
 Community Specialists
 Market, promote, promote
and promote
 Build relationships with key
partners
 Launched program June 2,
2012.
 11 enrolled members
 Mailing List of 50
16
References
1. Northrop, Dorthy, E. and Frankel, Debra: Serving Individuals with MS in Adult Day Programs.
National MS Society. 2010.
2. MRI Image: University Colorado Anschutz Medical Campus. Online. August 22, 2012.
3. Fairview MS Achievement Center, Marketing Brochure. 2012.
4. Fairview MS Achievement Presentation, National Adult Day Service Conference, Denver, Co. 2010.
5. BHC Leadership Meeting. 40/40/20 Strategic Plan Update. Mark Broman, CEO BHC. August , 2012.
6. Images: Upper Midwest MS Society; Mud Ruckus; Bike MS. Courtesy, MS Society. 2012.
7. Images: Elderly woman and female staffer. Courtesy BHS. 2012.
17
Creating a Specialized Adult Day Service Program

More Related Content

Creating a Specialized Adult Day Service Program

  • 1. Creating a Specialized Adult Day Service program
  • 2. 2 Vision for an MS Achievement Center AT BHC The National MS Society identified a goal to expand MS Adult Day programs outside the Twin Cities Metro area by 2011. A 15 person task for was assigned to this project to gauge program interest. Duluth St. Cloud Mankato
  • 3. 3 What is MS? Chronic disabling disease that attacks the central nervous system (brain, spinal cord, and optic nerves) Symptoms may be mild to severe Symptoms vary from one person to another and the disease is considered unique to the individual Thought to be an auto-immune disorder Four Stages: Relapsing-remitting; Primary- Progressive; Secondary-Progressive; and Progressive- Relapsing
  • 4. ADS and Progressive MS ADS programs are particularly suited for MS patients as they address cognitive concerns, referral to PT, OT, speech, and assistance with activities of daily living. 1 The disease will impact the patients ability to ambulate, impact cognitive function over time, and the ability to function daily. 4
  • 5. Planning for an MS Program at BHC Is there a demand for this service? Current ADS program serves 45-50 seniors Monday- Friday. Licensed capacity 25 individuals per day. Consider the following: Staff patterns and cost Can two programs operate side-by-side How to market? Who to partner with in the community? 5
  • 6. Planning for an MS Program at BHC Attended National MS Day program conference in 2011 in Denver. Toured Anschutz MS Research and Spinal Cord Bank at University of Colorado Attended a lecture at UC by Research Scientist, Augusto Miravalle at Rocky MT. MS Center Toured King Adult Day program and learned from over 40 other program directors during the seminar on MS Day Service programs 6
  • 7. Planning for an MS Program at BHC Met with officials from Upper Midwest MS Society on multiple occasions and toured the Fairview MS Achievement Center on multiple occasions observing and researching best practices. Met with CEO/Administrator of BHC and Director of Finance to run the numbers. Announced to leadership team the plan to move forward with this new program. 7
  • 8. 8 Why Day Programs and MS? Research based studies show that individuals attending MS Achievement Centers showed:3 Improvement in mobility, balance, transfers, and self-care activities. Fewer symptoms of MS Less fatigue Lower rate of functional physical decline Greater sense of mastery over their environment
  • 9. 9 Vision for an MS Achievement Center AT BHC The Fairview MS Achievement Center has been in operation for more than 20 years and serves 200 persons with MS each week.4 Partnering with agencies within the community that offer new service lines is a strategic goal outlined by the BHS Strategic Plan.
  • 10. 10 Mission Specific Bringing health, independence and choice to life Aligns with BHS Corporate Mission of positioning our effort as the work of the Church Commits BHC to serving people still living in their own home along the 40/40/20 strategy. 5 20% of those we serve will be living at home by 2015
  • 11. 11 Mission Specific MS Day Program meets the goal of expanding beyond our walls and meeting community need. Establishes a niche market for BHC Allows the continuum to continue to prosper by referrals to PT, OT, Speech, and Stay Fit. Provide services to a population that does not have access to Day Services but have better outcomes and success through a Day Services model
  • 12. 12 Duluth MS Achievement Center October interest mailing to 95 individuals in Duluth- Superior 4-6 persons per Saturday to meet budget Saturday, 9:00 AM 3:00 PM Establish Program in the Community Seek Funding Sources
  • 13. 13 Partnership with MS Society Focus on a collaboration with a State and National Chapter of the MS Society Assistance with target marketing Advertising in Quarterly Newsletter Assistance with staff training as: MS Specialists Ongoing Educational Offerings Certification in Cognitive Fitness training
  • 14. 14 Just the Facts Identified strong interest in Duluth Market for an MS Day Program on two separate polls conducted two years apart Duluth has an Active MS Population that meets with support groups monthly Essentia has a MS Certified program and partnership with MN Chapter
  • 15. 15 Key Processes Investigative Process Does it meet our mission/vision? Community need? Can we provide this service? Is it financially viable? Partner with MS Society Conference Learning/Touring Onboarding of Key BHC Staff Administrator Board
  • 16. Final Phases Hiring and training staff Promoting and planning program content Seek additional funding sources Community Specialists Market, promote, promote and promote Build relationships with key partners Launched program June 2, 2012. 11 enrolled members Mailing List of 50 16
  • 17. References 1. Northrop, Dorthy, E. and Frankel, Debra: Serving Individuals with MS in Adult Day Programs. National MS Society. 2010. 2. MRI Image: University Colorado Anschutz Medical Campus. Online. August 22, 2012. 3. Fairview MS Achievement Center, Marketing Brochure. 2012. 4. Fairview MS Achievement Presentation, National Adult Day Service Conference, Denver, Co. 2010. 5. BHC Leadership Meeting. 40/40/20 Strategic Plan Update. Mark Broman, CEO BHC. August , 2012. 6. Images: Upper Midwest MS Society; Mud Ruckus; Bike MS. Courtesy, MS Society. 2012. 7. Images: Elderly woman and female staffer. Courtesy BHS. 2012. 17

Editor's Notes

  • #4: Stage one is most common and 85% of individuals fall into this category. This stage has periods of flare-ups followed by remitting when no disease progression is shown. Remission periods vary in length and can last years.