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Nike product line

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The federation of lazy jobless people (FLJP)
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Nike is a major sports apparel and footwear company founded in 1962 as Blue Ribbon Sports and later renamed Nike in 1978. It is headquartered near Beaverton, Oregon and serves customers globally. Nike designs and sells athletic shoes, clothes, accessories, equipment, and sponsors athletes and sports teams worldwide known for its "Just Do It" slogan and swoosh logo.

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Dony Marian Mendez MBA FT 2nd Semester Roll No:16 SMS , CUSAT
Nike is without a doubt one of the worlds top sports and fitness companies, and has a legacy which dates back to 1962 when they first arrived on the scene under the name of Blue Ribbon Sports. Today Nike is known for their top of the line sports apparel and athletic shoes.
Founded : January 25, 1962 as Blue Ribbon Sports 1978 as Nike, Inc. Founders :WilliamJ. "Bill" Bowerman Philip H. Knight NIKE Headquarters: Washington County, Oregon, United States (Near Beaver ton, Oregon) Area served: Global Key people :Philip H. Knight (Chairman) Mark Parker (CEO &President) Founded : January 25, 1962 as Blue Ribbon Sports Later in 1978 as Nike, Inc. Founders :WilliamJ. "Bill" Bowerman Philip H. Knight NIKE Headquarters: Washington County, Oregon, United States Area served: Global Key people :Philip H. Knight (Chairman) Mark Parker (CEO &President) Employees: 32800 (2009), 35000(2010) , Subsidiaries: Cole Haan,Hurley International, Converse Inc. and Umbro. Website: www.nike.com
EVOLUTION OF THE LOGO
The Nike, Just Do it logo trademark was designed by Carolyn Davidson in 1971 for $35. Nike, Inc. got its name from the Greek Goddess of Victory, Nike. The swoosh in the logo represents the wing of the Goddess. The solid corporate logo design swoosh was registered as a trademark in 1995 The Nike logo is the official registered trademark of Nike. Nike sponsors many athletes and sports teams around the world, with the trademarks of Just do It and the swoosh logo.
NIKE PRODUCT LINE Footwear Boots for Striker Mid fielders Defenders Sneakers Apparel Headwear Tops/Polo Jersey Jackets Shorts Shocks Equipment Ball Bags Watches National Team Gear Jersey for Brazil, England, etc. Club Gear Club Jerseys like Man U, Real Madrid, etc
Nike product line
Nike product line
Nike pays top athletes in many sports to use their products and promote and advertise their technology and design. Nike has also sponsored many other successful track and field athletes over the years Nike has been the official kit sponsor for the Indian cricket team since 2005 It has its famous campaign BLEED BLUE in INDIA ADVERTISMENTS & PROMOTIONS
Nike product line
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Nike product line

  • 1. Dony Marian Mendez MBA FT 2nd Semester Roll No:16 SMS , CUSAT
  • 2. Nike is without a doubt one of the worlds top sports and fitness companies, and has a legacy which dates back to 1962 when they first arrived on the scene under the name of Blue Ribbon Sports. Today Nike is known for their top of the line sports apparel and athletic shoes.
  • 3. Founded : January 25, 1962 as Blue Ribbon Sports 1978 as Nike, Inc. Founders :WilliamJ. "Bill" Bowerman Philip H. Knight NIKE Headquarters: Washington County, Oregon, United States (Near Beaver ton, Oregon) Area served: Global Key people :Philip H. Knight (Chairman) Mark Parker (CEO &President) Founded : January 25, 1962 as Blue Ribbon Sports Later in 1978 as Nike, Inc. Founders :WilliamJ. "Bill" Bowerman Philip H. Knight NIKE Headquarters: Washington County, Oregon, United States Area served: Global Key people :Philip H. Knight (Chairman) Mark Parker (CEO &President) Employees: 32800 (2009), 35000(2010) , Subsidiaries: Cole Haan,Hurley International, Converse Inc. and Umbro. Website: www.nike.com
  • 5. The Nike, Just Do it logo trademark was designed by Carolyn Davidson in 1971 for $35. Nike, Inc. got its name from the Greek Goddess of Victory, Nike. The swoosh in the logo represents the wing of the Goddess. The solid corporate logo design swoosh was registered as a trademark in 1995 The Nike logo is the official registered trademark of Nike. Nike sponsors many athletes and sports teams around the world, with the trademarks of Just do It and the swoosh logo.
  • 6. NIKE PRODUCT LINE Footwear Boots for Striker Mid fielders Defenders Sneakers Apparel Headwear Tops/Polo Jersey Jackets Shorts Shocks Equipment Ball Bags Watches National Team Gear Jersey for Brazil, England, etc. Club Gear Club Jerseys like Man U, Real Madrid, etc
  • 9. Nike pays top athletes in many sports to use their products and promote and advertise their technology and design. Nike has also sponsored many other successful track and field athletes over the years Nike has been the official kit sponsor for the Indian cricket team since 2005 It has its famous campaign BLEED BLUE in INDIA ADVERTISMENTS & PROMOTIONS