Observations
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The document provides recommendations for improving a retail store, including its layout, products, environment, and personnel. It suggests optimizing factors like ceiling height, lighting, music, temperature, cash register location, salesperson to customer ratios, and more. Specific product recommendations cover placement at eye level, during sales, and with touch displays. Overall it aims to enhance the customer experience through small changes across many aspects of the store.
Observations
- 1. Observations by Andriy Dudko
- 2. foodstuffs cosmetics computers clothing shoes for children Products
- 3. howcase Big signboards pen doors Before enter the store
- 4. Before enter the store
- 5. Before enter the store
- 6. Before enter the store
- 7. cosmetics foodstuffs clothing Color scheme computers shoes for children Environment
- 8. 6 6 5 4 4 4 4 4 3 3 2 1 0 ceiling height, m foodstuffs cosmetics computers clothing shoes for children Environment
- 9. light more light - more positive emotions Environment
- 10. music no music ¨C no life Environment
- 11. temperature warm OPTIMAL cold Environment
- 12. higher the price - less goods Environment
- 13. location of the cash register Environment
- 14. 1:5 1:10 1:30 salespeople VC customers Personel
- 15. demo ¨C must have! Products
- 16. sale Products
- 17. eye level Products
- 18. price Products
- 19. near Products
- 20. touch me Customers
- 22. uniform uniform for guard children's store Ideas
- 23. music music for kids in the baby¡¯s store Ideas
- 24. displays set the display with AD current products Ideas
- 25. stillage outdoor signage Under the stillage can be placed products for shoes (for example: shoe polish) with the outdoor signage. Ideas
- 26. maps A map of products before enter the store Ideas
- 27. demo-stand Using demo-stands in the form of products Ideas