Presentacion de ingles
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This document outlines a campaign to raise awareness among parents about preventing child abuse during Halloween. The campaign aims to distribute candy bags with informational cards at a university to reach children between ages 5-12 who will be trick-or-treating. The bags will contain candy and messages with proposals on how to avoid child abuse during Halloween. The campaign will be conducted at the university's main office during evening hours on Halloween to attract people with the free candy and spread prevention tips.
Presentacion de ingles
- 1. Candy Free
- 2. COMMUNICATION OBJECTIVE Call the attention of parents for preventive care of children on Halloween
- 3. Target Children between 5-12 years old who treak or treat in malls and homes
- 4. LOCATION The compaign was made in university卒s head office E, during the night hours
- 5. With a simple candy you rescue a child Lets take care of him (Campaign against child abuse) MESSAGE
- 6. Activation of BTL (Below the line) to make the campaign; we are going to install a table with free candies which is goint to look very attractive, so the people come and take them. These candies will be inside of a bag which will also have a free card with a strong and powerful message. PROPOSALS: HOW TO AVOID CHILD ABUSE DURING HALLOWEEN
- 7. RESULTS
- 8. RESULTS
- 9. RESULTS
- 10. PRESENTED BY JESSICA EVELIN NAVARRO DIANA CAROLINA BLANCO STEPHANIE BARRETO ENGLISH IV