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The document discusses a marketing campaign from 1994 called 'Real Taste of Life' that aimed to introduce the idea of having a Cadbury Dairy Milk (CDM) chocolate as a sweet treat after dinner to provide something sweet after a meal. The campaign's slogan was 'Khaane Ke Baad Meethe Mein Kuch Meetha Ho Jaaye' which translates to 'After eating, have something sweet in sweets'.
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- 2. A MOMENT OF PURE MAGIC!!!!!
- 3. MOST DELECIOUS EVEN IT GIVES MEMORABLE COMMUNICATION
- 4. ¡®Real Taste of Life¡¯ campaign in 1994
- 5. ¡®Khaane Ke Baad Meethe Mein Kuch Meetha Ho Jaaye¡¯ Aim is to introduce the thought of having a CDM as a post dinner meetha