際際滷

際際滷Share a Scribd company logo
Wildix
Convention 2015
Welcome
#wildixconvetion2015
Wildix Convention 2015
Stefano Osler
CEO Wildix
2014 Results
Wildix Italy 2014
+ 26 %
14 New
Partners
Wildix France 2014
+ 250 %
44 New
Partners
Wildix Germany 2014
13 New
Partners
Wildix 2014 Performance
2013 2014
France3%
Italy97%
+38%
France14 %
Italy85 %
Germany1 %
Brand awareness
Tradeshows
Wildix
2011 2012 2013 2014 2015
+26 %
+28 %
+38 %
? %
Italy's economy is in recession
2014
Italian economy stagnates
At best it can be stable
2015
Italian economy stagnates
Less customers
More Competition
MARKET
Main Problems
Low Conversion Rate from Offers to Orders
Expensive Lead Scouting
Slow Market
Italian Market - Offers
waiting
waiting
waiting waiting
waiting
waiting
waiting
We have a problem
2009 - 2014
Innovation
We have a problem
2015
Its time to change
again
Target problems
Long
Sales Cycle
Not enough
Leads
for Wildix
Not enough leads
94 contacts
39 contacts 48 contacts 31 contacts
2011
2014
102 contacts
 6.800
Costs 2014
 9.200
Costs 2014
 7.500
Costs 2014
 10.200
Costs 2014
21 contacts
Lead
cost
2011
Lead
cost
2011
 66  98
 174  191  142  486
TOTAL
196
139
 82
 242
The Solution
Not enough
Leads
Lead Generation
on
Local Markets
Leads Generation Solutions
Leads
Prospect
Customer
VisitorsLead
Generation
Long Sales Cycle
The solution
Long
Sales Cycle
Permission
Marketing
Permission Marketing
CUSTOMERSSTRANGERS FRIENDS
Seth Godin
Interruption Marketing
Telemarketing
Direct Mail
E-mail Spam
TV - Radio
Advertisement
Print
Advertising
The average consumer is said to come
into contact with 1 million advertisements
per year  which is nearly 3000 per day.
How was your 鍖rst date?
Permission Marketing
Seth Godin
Permission levels
05
04
03
02
01 Intravenous Permission
Points Permission
Personal Relationship
Brand Trust
Situational Permission
Interruption vs Permission
Interruption Marketing Permission Marketing
 Cost Ef鍖cient
 High Conversion Rate
 Establish Long-Term Relationships
 Maintains Marketing Reputation
 One shot
 Extremely competitive
 Expensive
Permission Marketing - Crisco
1911
84.17 billion US$ of revenue
121,000 Employees
First contact
Deal
18 Months
Long
Sales Cycle
Nurturing
Nurturing
Follow-up
nurturing
Interests
Proposal
Upselling
Permission Marketing
35
23
15
15
Permission Marketing
Permission Marketing
Infusionsoft
Small Business Sales
and Marketing Software
Lead
3000 
Sales Letters
Success Story Germany
150
contacts
Sale
2 months
nurturing
STARTER KITS
11
2015 Trade Marketing Project
2015
Trade Marketing project
for Wildix Ecosystem
2015 Trade Marketing Project
How can we keep in contact until they are ready to buy?
If they dont buy immediately?
Where are ready-to-buy customers?
Wildix Convention 2015
Technical Point
Dimitri Osler
CTO
Convention Malta 2014
WSXTPOE
WMS 3.60
WMS 3.60 W-AIR 70 VIDEOCONFERENCE
NEW WP SERIES
Improved Audio Quality
New Design
New CPU
New User Experience
Glass-Like Display
History Sync
Phonebook
Name on Display
Presence
Presence Name on Display
Available
DND
Away
User Login / Auto Configuration
Wildix PBX
Internet
user: 106
pass: ***
pbx: acme
Welcome E-mail
Domain
Number
Password
History Sync
WP480
Compact Format
Bigger Display
8 Lines / BLF Keys
Increased Usability
132x64
240x160
WP490
W-AIR SERIES
Presentazione Wildix Convention 2015
W-AIR 75
W-AIR 70 Belt Clip Vibration Module
+ +
W-AIR 150
Hardware
IP-65 Compliant
Abrasion (70 RCA cycles)
Drop Test (2 meters)
100.000 Key Press
Security

SOS Button
Pull Cord
Still Position
Running
Man Down
No Additional Software
SMS
Multi Usage
Office
Presentazione Wildix Convention 2015
IP-65 Certi鍖ed
Vibra-call
Man Down Feature
Bluetooth
W-AIR 150
Belt Clip
Gigaset C600
Gigaset
N510
Spectralink
400
Telephones 1 6 12
Calls 2 4 6
XML Phonebook no Ext. Server Ext. Server
Presence no no no
Intercom no no no
G.729 yes yes License!
Man Down no no Ext. Server
W-AIR BASE Small Business
Presentazione Wildix Convention 2015
W-AIR Base Small Business
Single Cell
8 Phones
Max 4 Calls
Max 3 Repeaters
Intercom
Presence
Remote Phonebooks
AutoCodec - g729
User Login
Man Down
W-AIR Base Small Business
W24FXS
1 x RJ21 Connector
24 Port Status Leds
Metal Case
24 x RJ11 Ports
W24FXS
WILDIX UC GATEWAYS
Faster and Bigger Memory
Front Power Led
Faster Boot and Disk Access
Energy Saving 23 %
Front Disk Led
New WGW Hardware
Front Power Button
2 GB RAM
DDR 3
Atom D2550
SSD Drive
WMS 3.80
WMS 3.80
Outlook 365 Integration
Interface Restyling
WMS 3.80
IBM TAM Tivoli Access Manager Support
New Hardware Support
Wildix Continuity
More than 200s Improvements and Fixes
Wildix Call Continuity
Incoming Call
on WP480
call
Call Switch Key Call Switch Key
Call Switch
on CTI Mobile
call
Call Switch
on W-AIR
call
TAPI Driver and Outlook
CTIconnect PRO
for single Line Usage
Increased
Usability
Easy Call
Generation Contact
POP-UP
History event
in Outlook
Cloud?
The practice of using a network of remote servers hosted on the Internet to store,
manage, and process data, rather than a local server or a personal computer.
CEBP
BYOD
On Demand
Global Reachability
Is This Cloud Telephony?
Back to the 80s !
Disadvantages of these solutions?
 no local survivability
 no mobile apps
 no local lines (GSM / BRI)
 no multi operator
 no 鍖exibility
 no stable fax support
 no call features
Uni鍖ed Communications?
Infrastracture Reliability?
Wildix presents
Wildix Cloud PBX
All
Features
Available
Security
Stability
Simplicity
Flexibility
Wildix made sure you have the best Cloud service,
even in the most remote place on Earth
175 peering points
WMS Network and Wildix Cloud
Wildix PBX
Master
Wildix PBX
Slave
WMP Cloud Integration
CREATE PBX
Advanced Phone
Conference Phone
Which future?
optional bluetooth?
optional wi鍖?
no function keys?
slow?
big?
result:
worse than phones
worse than tablets / PCs
WP600A
Dial pad
Function Keys
Multi position Stand
Usability
7 Display
800 x 480 pixel
Video
800x480
480x272
Touch Screen
PoE, WAN Port
LAN Port
WIFI 802.11b/g/n
Connectivity
USB 2.0
HD Handset
HD Speaker
iPhone Headset
Audio
Bluetooth
Answer / Hang Up
NO EHS
Phonebooks
Presence
16 / 120 BLF
Door Phone Video
3rd Party Apps
Software
Presentazione Wildix Convention 2015
WP600A
New WP Series 2015
WP480 WP490 WP600A

More Related Content

Presentazione Wildix Convention 2015