ºÝºÝߣ

ºÝºÝߣShare a Scribd company logo

Report

•Download as DOCX, PDF•
•
I
inwill12

Jenna and Pooyan created individual briefs for a client and then discussed combining the strongest elements of each brief into a single negotiated brief. They decided to include Pooyan's more detailed legal and ethical considerations as well as the target audience. Jenna contributed her purpose section and budget details. Their final negotiated brief incorporated the best aspects of both individual briefs to provide comprehensive information to the client.

1 of 1
Download to read offline
Report on brief We discussed the brief together to decide what we would include in the final brief. Jenna had a goal, brief, legal and ethical consideration, requirements, budget, deadline and management. Pooyan had a background, purpose, negotiating the brief, legal and ethical consideration and constraints which included: budget, deadline, target audience and constraints regarding legal and ethical consideration. We discussed what was most important to include. This meant using Pooyan’s written budget and jenna’s purpose of the brief and the ideas to include in the video. We decided to include Pooyan’s additional topic to the brief because it helped to better explain to the client what was required of them throughout the production of the video. We also decided to use Pooyan’s legal and ethical considerations because they were more in-depth and informative for the brief. Pooyan also mentioned the target audience, which was not included in Jenna’s brief and because it was extremely relevant we decided to use it as well. Jenna included a management section at the end of the brief which pooyan did not include so this was used in the final brief. By creating two separate briefs and then discussing the strong and weak points in both we were able to create a brief that is extremely informative for the client compared to the two separate briefs we created individually. Our brief is a formal negotiated brief. We decided to create this kind of brief because it is relevant to the clientele and the project. We didn’t use informal because it would not give the right impression to the client. We did not use a contractual brief because this allows the client to have more input into the final product. Discussion took place on the 12th of October 2012.

More Related Content

Report

  • 1. Report on brief We discussed the brief together to decide what we would include in the final brief. Jenna had a goal, brief, legal and ethical consideration, requirements, budget, deadline and management. Pooyan had a background, purpose, negotiating the brief, legal and ethical consideration and constraints which included: budget, deadline, target audience and constraints regarding legal and ethical consideration. We discussed what was most important to include. This meant using Pooyan’s written budget and jenna’s purpose of the brief and the ideas to include in the video. We decided to include Pooyan’s additional topic to the brief because it helped to better explain to the client what was required of them throughout the production of the video. We also decided to use Pooyan’s legal and ethical considerations because they were more in-depth and informative for the brief. Pooyan also mentioned the target audience, which was not included in Jenna’s brief and because it was extremely relevant we decided to use it as well. Jenna included a management section at the end of the brief which pooyan did not include so this was used in the final brief. By creating two separate briefs and then discussing the strong and weak points in both we were able to create a brief that is extremely informative for the client compared to the two separate briefs we created individually. Our brief is a formal negotiated brief. We decided to create this kind of brief because it is relevant to the clientele and the project. We didn’t use informal because it would not give the right impression to the client. We did not use a contractual brief because this allows the client to have more input into the final product. Discussion took place on the 12th of October 2012.