The document discusses tag lines for a short film. The author created potential tag lines and had their target audience of 17-19 year olds vote on them. The top performing line was "Based on a true story" which received 55% of the votes. While this was the most popular, the author felt it could be improved. They analyzed the feedback for each line. Ultimately, they decided to go with "Based on a true story" as the final tag line since it appealed to the largest portion of their target audience, thus decreasing the risk of the advertising failing.
The masthead features blurred letters and backwards letters to convey the idea of something from the past returning in a blurry, difficult to focus way. The black, white, and gray color scheme emphasizes a classic horror atmosphere while feeling old fashioned. The slogan and full stops suggest an end with a new beginning, as something from the past returns to the start. The foreground image depicts a pale, dead person with an eye that appears trapped but reaching out, as if being overpowered by a stronger force based on the black at the top of the eye.
The document describes several shots used in an opening scene including a high angle shot establishing a case file being sent from another perspective, a close up shot of a recorder to suggest a professional environment, an over the shoulder shot of an interviewer's gestures to imply an open and friendly discussion, and two close up shots of the subject with their mouth slightly open to indicate they are about to tell their story.
This document describes a series of shots in a corridor scene showing Charlotte being followed by a ghost. It begins with an establishing long shot of Charlotte walking down the corridor in a rush. Subsequent shots include a close up of Charlotte's worried facial expression, a reverse shot from the ghost's point of view, and longer shots showing Charlotte's body language change as she becomes frightened and begins to run away. Intercut are mid shots and close ups of the ghost's feet walking down the corridor in slow motion to build tension for the audience.
This shot list provides various camera shots and angles for filming scenes in a dorm and bathroom setting for a film climax. It includes close-ups of a character's hands and facial expressions to build tension. Mid shots and long shots establish the character walking down stairs and through a door with tense body language. A tilt shot shows blood on the floor and a tracking shot shows blood on a ghost hand for a gory effect. A rack focus shot shows the character's facial expression upon entering the bathroom. High angle shots depict the character stepping over blood and holding a rose. The climax is reached with a high angle long shot of a confrontation and a point of view shot of a hand lunging at the camera.
There are three main stages of filming a movie: pre-production, production, and post-production. Pre-production involves planning elements like storyboards, budget, script, locations, shot lists, casting, and scheduling. During production, the filming takes place along with sound recording and photography. Post-production consists of editing together the shots, adding visual effects and non-diegetic sound, and completing the final film.
There are four main aspects of genre theories: location of consumption, genre of content, audience size/reach, and how audience subjectivity impacts interpretation. The document also outlines several models of audience reception: the effects model argues media has negative impacts; the hypodermic model sees audiences as unable to resist powerful messages; the uses and gratification model sees active audiences using media to fulfill needs; and reception theory discusses how audiences can decode messages as preferred, negotiated, or oppositional depending on their interpretation.
The document analyzes representations of several female artists - Gwen Stefani, Pink, Suzi Quatro, Blondie, and Avril Lavigne - in photographs. It discusses elements like makeup, clothing, hair, background, camera angles, and how they portray the artists as bold, original, confident rock stars who stand out and embrace their true selves. The analysis also notes similarities but uniqueness in how each artist is portrayed. In conclusion, it finds the photos project confidence and a message of empowering women to embrace who they are.
Chair and Presenter, Ana M. Franceschi, MD, PhD, and Petrice M. Cogswell, MD, PhD, discuss Alzheimers disease in this CME/MOC/NCPD/CPE/AAPA/IPCE activity titled AD-SAFE: An Initiative to Build Understanding of ARIA and Skills Needed to Guide Treatment Decisions and Support Rapid Recognition and Response in Radiology. For the full presentation, downloadable Practice Aids, and complete CME/MOC/NCPD/CPE/AAPA/IPCE information, and to apply for credit, please visit us at https://bit.ly/42nd09H. CME/MOC/NCPD/CPE/AAPA/IPCE credit will be available until May 26, 2026.
Comprehensive Guide on Adsorption and Partition Chromatography TechniquesSajini
油
This presentation provides an in-depth overview of chromatography, focusing on adsorption and partition chromatography. It covers the principles, methodologies, types, classification, column preparation, detection methods, advantages, disadvantages, and pharmaceutical applications. A useful resource for pharmacy students and professionals in pharmaceutical chemistry.
Pharmaceutical Agents Acting on the Gastrointestinal Tract (GIT)Sajini
油
This presentation provides a detailed overview of gastrointestinal (GIT) agents used in pharmaceutical practice, including antacids, acidifying agents, cathartics, protectives, and adsorbents. It covers classification, mechanisms, properties, uses, and common brand names. Ideal for pharmacy students and healthcare professionals.
Whooping cough for BSC 5th sem community health nursing..
This includes
Introduction
Definition
Incidence
Incubation period
Causes
Clinical manifestations
Diagnostic evaluation
Treatment
Prevention
Complications
Of whooping cough....
Cell Injuri. pathophpysiology sem- II B PharmacypptxUmeshMali25
油
This presentation provides a comprehensive overview of cell injury, a fundamental concept in pathology. It covers the causes, types (reversible and irreversible), mechanisms of injury (including hypoxia, free radicals, and chemical agents), and the morphological and biochemical changes that occur during cell injury. The slides are ideal for medical, pharmacy, and life sciences students preparing for pathology coursework or exams.
HEALTH CARE PLANNING AND ORGANIZATION OF HEALTH CAREnawaabaquib
油
This PowerPoint presentation covers Unit II: Health Care Planning and Organization of Health Care at Various Levels in a simple and easy-to-understand format. It explains importance of health planning in India. The PPT also includes the structure of the health care system at central, state, and local levels. It is useful for GNM ,BSc And Msc Nursing students. This presentation is also helpful for exam preparation .
Chair and Presenter, Tammie L.S. Benzinger, MD, PhD, and Christopher R. Carpenter, MD, MSc, FACEP, AGSF, discuss Alzheimers disease in this CME/MOC/NCPD/CPE/AAPA/IPCE activity titled AD-SAFE: An Initiative to Build Understanding of ARIA and Skills Needed to Improve Detection and Optimize Response in the Emergency Department. For the full presentation, downloadable Practice Aids, and complete CME/MOC/NCPD/CPE/AAPA/IPCE information, and to apply for credit, please visit us at https://bit.ly/3E5jYpO. CME/MOC/NCPD/CPE/AAPA/IPCE credit will be available until June 9, 2026.
This presentation covers various classes of anti-infective agents including antifungal, antiviral, antitubercular, antimalarial, urinary tract anti-infectives, and sulphonamides. It provides classification, properties, storage conditions, uses, brand names, and pharmaceutical formulations of each drug. Ideal for pharmacy, nursing, and medical students preparing for pharmacology and medici
Growth hormone (GH) secretion from anterior pituitary is regulated by the hypothalamus and the mediators of GH actions. Major regulatory factors include GH releasing hormone (GHRH), somatostatin (SRIF), GH releasing peptide (ghrerin) and insulin-like growth factor (IGF-I).
Electromyography is basically the study of motor unit activity.
In electromyography, the study of the electrical activity of contracting muscle provides information concerning the structure and function of the motor units.
COPD :LATEST GUIDELINES 2025
REFERENCE: Harrisons Principles of Internal Medicine
GOLD -2025 Guidelines
It highlights updated diagnostic criteria, pharmacological and non-pharmacological treatment options, and current best practices for resident doctors and healthcare professionals.
Ideal for medical students, residents, and practitioners seeking an up-to-date, evidence-based reference.
Download, share, and feel free to reach out for related study material!
Filtration Factories : Anatomy and Physiology of Renal systemViresh Mahajani
油
This in-depth PowerPoint presentation provides a comprehensive and essential guide to the human urinary system, specifically tailored for nursing students. Designed to simplify complex concepts and enhance learning, this PPT covers all critical aspects of urinary anatomy and physiology.
Key topics meticulously explored include:
Gross and Microscopic Anatomy of the Urinary System: Detailed examination of the kidneys (cortex, medulla, nephrons, renal pyramids, calyces, renal pelvis), ureters, urinary bladder, and urethra. High-quality anatomical diagrams and histological images are integrated to facilitate visual learning.
Physiology of Urine Formation: A step-by-step breakdown of glomerular filtration, tubular reabsorption (proximal convoluted tubule, loop of Henle, distal convoluted tubule, collecting duct), and tubular secretion. Emphasis is placed on the roles of various hormones (ADH, aldosterone, ANP, parathyroid hormone) and their impact on fluid and electrolyte balance. Understanding the juxtaglomerular apparatus (JGA) and its role in blood pressure regulation is also a key focus.
Regulation of Fluid and Electrolyte Balance: Exploration of the body's mechanisms for maintaining homeostasis, including the roles of the kidneys in regulating water balance, sodium, potassium, calcium, phosphate, and acid-base balance (bicarbonate buffer system).
2024 Trend Updates: What Really Works In SEO & Content MarketingSearch Engine Journal
油
The document outlines key SEO and content marketing trends for 2024, emphasizing the impact of AI, the importance of E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness), and a shift towards user-centric content strategies. It advises against focusing on outdated trends like voice search and stresses the need for creating value-driven, authoritative content. Additionally, it highlights the need to leverage AI as a supportive tool rather than relying solely on it for content creation.
Storytelling For The Web: Integrate Storytelling in your Design ProcessChiara Aliotta
油
The document outlines a livestream presentation by Chiara Aliotta on integrating storytelling into web design to enhance user experiences. It covers the storytelling process for designers, emphasizing aspects such as understanding the audience, structuring narratives, and creating emotional connections. The presentation also includes case studies and practical examples to demonstrate effective storytelling in UX/UI design.
Chair and Presenter, Ana M. Franceschi, MD, PhD, and Petrice M. Cogswell, MD, PhD, discuss Alzheimers disease in this CME/MOC/NCPD/CPE/AAPA/IPCE activity titled AD-SAFE: An Initiative to Build Understanding of ARIA and Skills Needed to Guide Treatment Decisions and Support Rapid Recognition and Response in Radiology. For the full presentation, downloadable Practice Aids, and complete CME/MOC/NCPD/CPE/AAPA/IPCE information, and to apply for credit, please visit us at https://bit.ly/42nd09H. CME/MOC/NCPD/CPE/AAPA/IPCE credit will be available until May 26, 2026.
Comprehensive Guide on Adsorption and Partition Chromatography TechniquesSajini
油
This presentation provides an in-depth overview of chromatography, focusing on adsorption and partition chromatography. It covers the principles, methodologies, types, classification, column preparation, detection methods, advantages, disadvantages, and pharmaceutical applications. A useful resource for pharmacy students and professionals in pharmaceutical chemistry.
Pharmaceutical Agents Acting on the Gastrointestinal Tract (GIT)Sajini
油
This presentation provides a detailed overview of gastrointestinal (GIT) agents used in pharmaceutical practice, including antacids, acidifying agents, cathartics, protectives, and adsorbents. It covers classification, mechanisms, properties, uses, and common brand names. Ideal for pharmacy students and healthcare professionals.
Whooping cough for BSC 5th sem community health nursing..
This includes
Introduction
Definition
Incidence
Incubation period
Causes
Clinical manifestations
Diagnostic evaluation
Treatment
Prevention
Complications
Of whooping cough....
Cell Injuri. pathophpysiology sem- II B PharmacypptxUmeshMali25
油
This presentation provides a comprehensive overview of cell injury, a fundamental concept in pathology. It covers the causes, types (reversible and irreversible), mechanisms of injury (including hypoxia, free radicals, and chemical agents), and the morphological and biochemical changes that occur during cell injury. The slides are ideal for medical, pharmacy, and life sciences students preparing for pathology coursework or exams.
HEALTH CARE PLANNING AND ORGANIZATION OF HEALTH CAREnawaabaquib
油
This PowerPoint presentation covers Unit II: Health Care Planning and Organization of Health Care at Various Levels in a simple and easy-to-understand format. It explains importance of health planning in India. The PPT also includes the structure of the health care system at central, state, and local levels. It is useful for GNM ,BSc And Msc Nursing students. This presentation is also helpful for exam preparation .
Chair and Presenter, Tammie L.S. Benzinger, MD, PhD, and Christopher R. Carpenter, MD, MSc, FACEP, AGSF, discuss Alzheimers disease in this CME/MOC/NCPD/CPE/AAPA/IPCE activity titled AD-SAFE: An Initiative to Build Understanding of ARIA and Skills Needed to Improve Detection and Optimize Response in the Emergency Department. For the full presentation, downloadable Practice Aids, and complete CME/MOC/NCPD/CPE/AAPA/IPCE information, and to apply for credit, please visit us at https://bit.ly/3E5jYpO. CME/MOC/NCPD/CPE/AAPA/IPCE credit will be available until June 9, 2026.
This presentation covers various classes of anti-infective agents including antifungal, antiviral, antitubercular, antimalarial, urinary tract anti-infectives, and sulphonamides. It provides classification, properties, storage conditions, uses, brand names, and pharmaceutical formulations of each drug. Ideal for pharmacy, nursing, and medical students preparing for pharmacology and medici
Growth hormone (GH) secretion from anterior pituitary is regulated by the hypothalamus and the mediators of GH actions. Major regulatory factors include GH releasing hormone (GHRH), somatostatin (SRIF), GH releasing peptide (ghrerin) and insulin-like growth factor (IGF-I).
Electromyography is basically the study of motor unit activity.
In electromyography, the study of the electrical activity of contracting muscle provides information concerning the structure and function of the motor units.
COPD :LATEST GUIDELINES 2025
REFERENCE: Harrisons Principles of Internal Medicine
GOLD -2025 Guidelines
It highlights updated diagnostic criteria, pharmacological and non-pharmacological treatment options, and current best practices for resident doctors and healthcare professionals.
Ideal for medical students, residents, and practitioners seeking an up-to-date, evidence-based reference.
Download, share, and feel free to reach out for related study material!
Filtration Factories : Anatomy and Physiology of Renal systemViresh Mahajani
油
This in-depth PowerPoint presentation provides a comprehensive and essential guide to the human urinary system, specifically tailored for nursing students. Designed to simplify complex concepts and enhance learning, this PPT covers all critical aspects of urinary anatomy and physiology.
Key topics meticulously explored include:
Gross and Microscopic Anatomy of the Urinary System: Detailed examination of the kidneys (cortex, medulla, nephrons, renal pyramids, calyces, renal pelvis), ureters, urinary bladder, and urethra. High-quality anatomical diagrams and histological images are integrated to facilitate visual learning.
Physiology of Urine Formation: A step-by-step breakdown of glomerular filtration, tubular reabsorption (proximal convoluted tubule, loop of Henle, distal convoluted tubule, collecting duct), and tubular secretion. Emphasis is placed on the roles of various hormones (ADH, aldosterone, ANP, parathyroid hormone) and their impact on fluid and electrolyte balance. Understanding the juxtaglomerular apparatus (JGA) and its role in blood pressure regulation is also a key focus.
Regulation of Fluid and Electrolyte Balance: Exploration of the body's mechanisms for maintaining homeostasis, including the roles of the kidneys in regulating water balance, sodium, potassium, calcium, phosphate, and acid-base balance (bicarbonate buffer system).
2024 Trend Updates: What Really Works In SEO & Content MarketingSearch Engine Journal
油
The document outlines key SEO and content marketing trends for 2024, emphasizing the impact of AI, the importance of E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness), and a shift towards user-centric content strategies. It advises against focusing on outdated trends like voice search and stresses the need for creating value-driven, authoritative content. Additionally, it highlights the need to leverage AI as a supportive tool rather than relying solely on it for content creation.
Storytelling For The Web: Integrate Storytelling in your Design ProcessChiara Aliotta
油
The document outlines a livestream presentation by Chiara Aliotta on integrating storytelling into web design to enhance user experiences. It covers the storytelling process for designers, emphasizing aspects such as understanding the audience, structuring narratives, and creating emotional connections. The presentation also includes case studies and practical examples to demonstrate effective storytelling in UX/UI design.
This presentation by Thibault Schrepel, Associate Professor of Law at Vrije Universiteit Amsterdam University, was made during the discussion Artificial Intelligence, Data and Competition held at the 143rd meeting of the OECD Competition Committee on 12 June 2024. More papers and presentations on the topic can be found at oe.cd/aicomp.
This presentation was uploaded with the authors consent.
How to Leverage AI to Boost Employee Wellness - Lydia Di Francesco - SocialHR...SocialHRCamp
油
The document discusses leveraging AI to enhance employee wellness through data analytics, automating tasks, and personalized wellness apps, emphasizing the shared responsibility of employee well-being between leaders and organizations. It outlines best practices for using AI in wellness strategies, including ensuring data privacy and security, understanding employee needs, and promoting inclusivity. Lydia Di Francesco, a wellness specialist, shares insights to optimize workplace wellness strategy using AI-driven data analytics and encourages collaboration and transparency.
2024 State of Marketing Report by HubspotMarius Sescu
油
The State of Marketing 2024 report highlights the transformative impact of AI and automation, emphasizing the importance of personalization and engagement to drive growth in a competitive landscape. Marketers are focusing on optimizing budgets, leveraging social media for brand awareness, and utilizing AI tools to enhance efficiency across tasks. Key trends for 2024 include the rise of experiential marketing, content creation that meets user needs, and strengthened connections through personalized customer experiences.
ChatGPT is an AI chatbot developed by OpenAI, built on advanced language models to facilitate human-like conversational interactions. Launched in November 2022, it utilizes a transformer architecture to understand and generate text, with applications ranging from content creation to customer service. Despite its capabilities, there are concerns about potential misuse and biases in its responses, which OpenAI aims to mitigate through moderation and user feedback.
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
油
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
油
The November 2023 mental health report indicates that 70% of respondents rate their mental health as 'good' or 'excellent,' with higher diagnoses reported among African Americans and non-Hispanic whites compared to Hispanics and Asians. Younger generations, particularly Gen Z and millennials, are more likely to experience mental health challenges, seek information online, and report that their mental health impacts their work and relationships. Half of the respondents feel comfortable discussing their mental health with professionals, although Gen Z shows the least comfort in this area.
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
油
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
油
PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
Content Methodology: A Best Practices Report (Webinar)contently
油
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
How to Prepare For a Successful Job Search for 2024Albert Qian
油
The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.
The 2024 social media marketing trends report highlights significant shifts influenced by generative AI, including the emergence of personalized content, the rise of virtual influencers, and a stronger focus on user-generated content. Insights were gathered from 33 experts across 23 leading independent agencies, providing a perspective that emphasizes creativity and authenticity in marketing strategies. Key trends also include the blending of B2B and B2C approaches, reflecting changes in consumer behavior and the evolving landscape of social media engagement.
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
油
The document discusses trends in paid search for 2024, highlighting changes in user behavior, the implications for financial services, and privacy challenges. It emphasizes the importance of adapting search strategies, utilizing AI-driven tools like performance max and smart bidding, and leveraging first-party data for better marketing efficacy. Key takeaways include holistic SEO and SEM approaches, monitoring shifting user intents, and the need for continuous performance evaluation.
5 Public speaking tips from TED - Visualized summarySpeakerHub
油
The document outlines five public speaking tips from Chris Anderson, TED Talks curator, emphasizing the importance of eye contact, vulnerability, humor, humility, and storytelling. These skills are presented as essential for engaging audiences effectively and are increasingly valuable in today's economy. The article posits that mastering these techniques can enhance speakers' ability to communicate ideas powerfully.
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
油
The document provides an overview of generative AI, particularly focusing on ChatGPT and its implications for business and the job market. It discusses the rapid growth of generative AI, its applications in marketing, and the skills needed for the AI era while addressing potential job displacement and the need for adaptation. The agenda includes a Q&A session and emphasizes rethinking work in collaboration with AI technology.
The document provides career advice for getting into the tech field, including:
- Doing projects and internships in college to build a portfolio.
- Learning about different roles and technologies through industry research.
- Contributing to open source projects to build experience and network.
- Developing a personal brand through a website and social media presence.
- Networking through events, communities, and finding a mentor.
- Practicing interviews through mock interviews and whiteboarding coding questions.
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
油
1. Core updates from Google periodically change how its algorithms assess and rank websites and pages. This can impact rankings through shifts in user intent, site quality issues being caught up to, world events influencing queries, and overhauls to search like the E-A-T framework.
2. There are many possible user intents beyond just transactional, navigational and informational. Identifying intent shifts is important during core updates. Sites may need to optimize for new intents through different content types and sections.
3. Responding effectively to core updates requires analyzing "before and after" data to understand changes, identifying new intents or page types, and ensuring content matches appropriate intents across video, images, knowledge graphs and more.
The document provides essential tips on how to handle difficult conversations in a workplace setting, emphasizing the importance of preparation, environment, and timing. It highlights that many employees dread such conversations, often leading to avoidance and worsening situations. Ultimately, the guide aims to promote positive outcomes while maintaining professional relationships.