Selective attention refers to how focusing intently on one aspect of your visual field can cause you to miss unexpected objects, even if they are in plain sight. This phenomenon, known as inattentional blindness, demonstrates that the brain focuses attention like a spotlight, causing details outside the focus to be missed due to the large amount of visual information. A video experiment had viewers count basketball jumps but fail to notice a chicken walking across the court, showing how selective attention affects sight.
5. Did anyone see anything
strange in the video?
Lets watch
it again!
7. Did you see the chicken?
Did you see the rope turners change?
What colour was the wall?
8. So why didnt you see the chicken on
your first turn?
Gotcha!
9. DEFINITION TO SELECTIVE ATTENTION
When you focus so hard on something you become blind to the
unexpected, even when you are staring right at it!
This is called inattentional blindness.
You miss details when you are not looking out for them.
There is too much information for your eyes. It is too busy!
So your brain focuses its attention like a spotlight on one thing.
Therefore your eyes will miss a lot.
What you dont pay attention to, is what you dont see!!!