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Shine presentation

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Andrew Duffy

Shine Hair & Makeup Lounge hired a social media marketing agency to improve their online presence and discover their brand. The agency analyzed scholarly sources on social media and promotion, tested Shine's Facebook page before and after their work, and added new photos, information and a post to the page. While page views and post views increased, the agency reflects on how their work for Shine could have been improved further.

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Shine Hair & Makeup Lounge
About Shine
Why we picked it ? Scholarly Sources ¨C ¡°We¡¯re all connected: The power of social media ecosystem¡± ¨C ¡°Social media: The new hybrid element of the promotion mix¡±
Testimonial
What Were Our Motives? ? Discover Shine¡¯s brand ? Improve social media presence ? Effectiveness of Facebook ¨C Facebook Statistics ? Pre-test ? Post test
What is her brand
(before pictures of the page)
(stats about site before we came in)
Schedule
Photos we added
(screen shots of information we added)
(screen shot of one of us sharing it)
Behind the Scenes
Number of Page Views
How Many People Viewed Our Posts
What Could Have Been Better?
What Could Have Been Better?
Looking Forward¡­

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Shine presentation