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April 19, 2012




Andrea Barbarin, Kyongho Kim, Stephanie Soule, & Sara Sterkenburg
Product Overview

 The Child Care Daily App (CCDA):
 ? Is a web-based system intended to connect working parents with
    their children during the day

 ? Supports different users: Administrators, Teachers/care
    providers, & parents
    ? Our focus = parent users

 ? For parents, the application¡¯s main activities include accessing
    updates about their children¡¯s activities, logging information, and
    communicating with care providers

 ? CCDA is currently running in Beta form
SI 622 - CCDA Final Presentation
Methodology

6    Different Analyses were used to evaluate CCDA


5    Current CCDA users Interview for needs assessment


4    Competitor products were compared with CCDA

10   Heuristic principles were used to evaluate the site

54   Parents responses in a survey were analyzed

5    Non-current system users tested the CCDA web application
Primary Persona

                                 Jill Merriweather
                                 Fiscal Policy Analyst, JP Morgan Chase
                                 Mother of two (6 mos& 3 yrs)

                                 Goals & Needs:
                                 ? Stay connected with her children during the
                                     day

                                 ? Find out about her children¡¯s daily lives,
                                     interests, and activities at daycare

                                 ? Wants in-person communication

                                 ? Needs different information for each child
¡°There is no such thing as too       based on their age
 much information about my
          children.¡±¡±
Finding One
CCDA has strengths that should be leveraged.
Interviews ? Comparative Analysis ? Heuristic Evaluation ? Survey ? Usability Testing




                                                           Accessible via a
                                                           broad range of
                                                              devices



                                                         Polished, attractive
                                                          interface inspires
                                                             confidence




                                                           Short task flow
Finding Two
CCDA meets needs of daycare providers first, parents second.
Site Mapping ?Heuristic Evaluation ?Usability Testing




          Misleading placement of                          Decentralized parent user
         icons on Child View screen                               functions

Recommendations:
? Eliminate sections intended for the daycare provider. ?Convey button functions to parent users.
Finding Three
Inconsistency in CCDA¡¯s interface confuses parent users.
Heuristic Evaluation ? Usability Testing



          Some icons are
     clickable, others are not




       Inconsistent use of
          terminology


 Recommendations:
 ? Make button functions and terminology usage consistent
Finding Four
CCDA¡¯s data is not fully ascertainable by parent users.
Interviews ?Heuristic Evaluation ?Usability Testing




             Unclear log metrics                              No automated search
                                                                options available


   Recommendations:
   ? Use meaningful data metrics ?Provide options to generate data line graph format and text
                                  search of logs and messages
Finding Five
CCDA doesn¡¯t provide enough systeminformation for parent users.
Heuristic Evaluation ? Usability Testing



     No system feedback
     when retrieving data


    No guidance for parent
            users




  Recommendations:
  ? Provide system feedback and FAQ section targeted at parent user needs
Summary




                                  Improved
  Parent User   CCDA Strengths
    Needs        & Weaknesses    Parent User
                                 Experience
Please Ask Questions




     Andrea Barbarin   Stephanie Soule

     Kyongho Kim       Sara Sterkenburg

More Related Content

SI 622 - CCDA Final Presentation

  • 1. April 19, 2012 Andrea Barbarin, Kyongho Kim, Stephanie Soule, & Sara Sterkenburg
  • 2. Product Overview The Child Care Daily App (CCDA): ? Is a web-based system intended to connect working parents with their children during the day ? Supports different users: Administrators, Teachers/care providers, & parents ? Our focus = parent users ? For parents, the application¡¯s main activities include accessing updates about their children¡¯s activities, logging information, and communicating with care providers ? CCDA is currently running in Beta form
  • 4. Methodology 6 Different Analyses were used to evaluate CCDA 5 Current CCDA users Interview for needs assessment 4 Competitor products were compared with CCDA 10 Heuristic principles were used to evaluate the site 54 Parents responses in a survey were analyzed 5 Non-current system users tested the CCDA web application
  • 5. Primary Persona Jill Merriweather Fiscal Policy Analyst, JP Morgan Chase Mother of two (6 mos& 3 yrs) Goals & Needs: ? Stay connected with her children during the day ? Find out about her children¡¯s daily lives, interests, and activities at daycare ? Wants in-person communication ? Needs different information for each child ¡°There is no such thing as too based on their age much information about my children.¡±¡±
  • 6. Finding One CCDA has strengths that should be leveraged. Interviews ? Comparative Analysis ? Heuristic Evaluation ? Survey ? Usability Testing Accessible via a broad range of devices Polished, attractive interface inspires confidence Short task flow
  • 7. Finding Two CCDA meets needs of daycare providers first, parents second. Site Mapping ?Heuristic Evaluation ?Usability Testing Misleading placement of Decentralized parent user icons on Child View screen functions Recommendations: ? Eliminate sections intended for the daycare provider. ?Convey button functions to parent users.
  • 8. Finding Three Inconsistency in CCDA¡¯s interface confuses parent users. Heuristic Evaluation ? Usability Testing Some icons are clickable, others are not Inconsistent use of terminology Recommendations: ? Make button functions and terminology usage consistent
  • 9. Finding Four CCDA¡¯s data is not fully ascertainable by parent users. Interviews ?Heuristic Evaluation ?Usability Testing Unclear log metrics No automated search options available Recommendations: ? Use meaningful data metrics ?Provide options to generate data line graph format and text search of logs and messages
  • 10. Finding Five CCDA doesn¡¯t provide enough systeminformation for parent users. Heuristic Evaluation ? Usability Testing No system feedback when retrieving data No guidance for parent users Recommendations: ? Provide system feedback and FAQ section targeted at parent user needs
  • 11. Summary Improved Parent User CCDA Strengths Needs & Weaknesses Parent User Experience
  • 12. Please Ask Questions Andrea Barbarin Stephanie Soule Kyongho Kim Sara Sterkenburg

Editor's Notes

  1. Interviewed 5 current CCDA usersCreated 3 personas to represent those usersCrafted a map of the websites¡¯ main pathwaysCompared CCDA with 4 highly used childcare web applicationsTested strengths/weaknesses of the site as a team using Jakob Nielsen¡¯s Heuristic MethodAdministered a survey to 54 parents using daycareHad 5 parents test the CCDA web application, recorded their pain-points, and made recommendations
  2. 1.) Users need a product that will supplement, but not attempt to replace the value of in-person communication with care providers2.) Parent information needs change with the ages of their children; but overall ¨C parents care most about their children¡¯s health, eating habits, and educational activities