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Group No. {08}
Kumar Gulshan {21}
Nilam Kumari {31}
Akash Srivastav {53}
Himadri Shekher {18}
Saumya Rani {45}
Members
Social & marketing research
Social & marketing research
Social & marketing research
Social & marketing research
Social & marketing research
Social & marketing research
Social & marketing research
 In a society, social class refers to an individual's
financial and educational standings. These
standings are determined by a number of
factors, including income, family background,
and occupation.
 Social class groups relate their purchase
decisions to their purchasing power, which is
dependent upon the groups disposable income.
class system
Classified into three categories
Middle class
Lower class Upper class
A Social Studies Unit for Second Grade by Keitha Lyle
c. 11-02 KL 11
c. 11-02 KL 12
A COMMUNITY is
a place where people:
Work
Play
Live
Three types of
communities are:
 Urban- a large community with many
people and large buildings, a city
Suburb- a medium-sized community near
a large city, houses are close together, you
may see parks and malls
Rural-a community where houses are far
apart, there are a smaller number of people,
and you may see farms and forests
c. 11-02 KL 13
Social & marketing research
Introduction
 There are many different kinds of ethnic groups living
in the Philippines.
 These ethnic groups keep the Philippiness old
cultures, religion and traditions alive.
 Now, they are slowly decreasing
- Of the new influences
 In this report, we will be talking about three of these
ethnic groups.
They are the following
1) The Kalingas
2) The Kankanaeys
3) The Tagbanuas/Tagbanwas
The Kalingas
 Is an ethnic group living in the Kalinga province which
is in the CAR region.
 Name means enemy fighter which also means
headhunter.
 Provinces near Kalinga consider the Kalingas as
enemies
- Keep conducting headhunting in some nearby
territories such as Gaddang and Ibanag.
The Kankana-eys
Inhabits some parts of Benguet and the Southeastern
Ilocos Sur. Also the Western Mountain Province.
Part of the five Igorot Ethnic groups including the
- Ibaloi
- Kalinga
- Ifugao
- Bontocs
Most of them still do pagan practices in weddings and
planting.
Language
Here are some basic kankana-ey numbers
1) maid - zero (0) 7) enem - six (6)
2) esa - one (1) 8) pito - seven (7)
3) dowa - two (2) 9) wao - eight (8)
4) tolo - three (3) 10) siyam - nine (9)
5) epat - four (4) 11) simpoo - ten (10)
6) lima - five (5)
The Tabanwas / Tagbanuas
Found in all corners of Palawan.
Believed to be the descendants of the Tabon Man
because they are a very old ethnic group.
Have 2 subgroups.
- The Central Tagbanwas -found in the West and East of
Palawan.
- Calamian Tagbanuas -found among some other islands
in/near Palawan.
Did the blood compact with Magellan at year 1521
when Magellans ships docked.
Thank you for
listening

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Social & marketing research

  • 1. Group No. {08} Kumar Gulshan {21} Nilam Kumari {31} Akash Srivastav {53} Himadri Shekher {18} Saumya Rani {45} Members
  • 9. In a society, social class refers to an individual's financial and educational standings. These standings are determined by a number of factors, including income, family background, and occupation. Social class groups relate their purchase decisions to their purchasing power, which is dependent upon the groups disposable income. class system
  • 10. Classified into three categories Middle class Lower class Upper class
  • 11. A Social Studies Unit for Second Grade by Keitha Lyle c. 11-02 KL 11
  • 12. c. 11-02 KL 12 A COMMUNITY is a place where people: Work Play Live
  • 13. Three types of communities are: Urban- a large community with many people and large buildings, a city Suburb- a medium-sized community near a large city, houses are close together, you may see parks and malls Rural-a community where houses are far apart, there are a smaller number of people, and you may see farms and forests c. 11-02 KL 13
  • 15. Introduction There are many different kinds of ethnic groups living in the Philippines. These ethnic groups keep the Philippiness old cultures, religion and traditions alive. Now, they are slowly decreasing - Of the new influences In this report, we will be talking about three of these ethnic groups.
  • 16. They are the following 1) The Kalingas 2) The Kankanaeys 3) The Tagbanuas/Tagbanwas
  • 17. The Kalingas Is an ethnic group living in the Kalinga province which is in the CAR region. Name means enemy fighter which also means headhunter. Provinces near Kalinga consider the Kalingas as enemies - Keep conducting headhunting in some nearby territories such as Gaddang and Ibanag.
  • 18. The Kankana-eys Inhabits some parts of Benguet and the Southeastern Ilocos Sur. Also the Western Mountain Province. Part of the five Igorot Ethnic groups including the - Ibaloi - Kalinga - Ifugao - Bontocs Most of them still do pagan practices in weddings and planting.
  • 19. Language Here are some basic kankana-ey numbers 1) maid - zero (0) 7) enem - six (6) 2) esa - one (1) 8) pito - seven (7) 3) dowa - two (2) 9) wao - eight (8) 4) tolo - three (3) 10) siyam - nine (9) 5) epat - four (4) 11) simpoo - ten (10) 6) lima - five (5)
  • 20. The Tabanwas / Tagbanuas Found in all corners of Palawan. Believed to be the descendants of the Tabon Man because they are a very old ethnic group. Have 2 subgroups. - The Central Tagbanwas -found in the West and East of Palawan. - Calamian Tagbanuas -found among some other islands in/near Palawan. Did the blood compact with Magellan at year 1521 when Magellans ships docked.