際際滷

際際滷Share a Scribd company logo

Tobacco

Download as PPTX, PDF
K
kdcsdross

This document discusses the history and marketing of the tobacco industry. It notes that tobacco companies have historically targeted young people with their advertising. The document also outlines the health effects and costs of smoking, noting that nicotine is highly addictive and impacts the brain and central nervous system. Key details on the anatomy of cigarettes and different tobacco products are provided, along with the consequences of tobacco use on different parts of the body.

1 of 18
Downloaded 12 times
Tobacco
Business IdeaIn your group create a business marketing ideaDecide who will be your top target audience and whyWhat 1 marketing strategies will you use to target your audience to ensure they become customers of your product for life.Take10minutes to do so
Tobacco (a little BILLION $ business)First advertisement was in 1789 in a NY newspaper1880s a cigarette machine produced 40,000 hand-rolled cigarettes per dayDuring WWII soldiers were given free cigarettes from tobacco companies1964-first Surgeon Generals Warning1991 study-most kids recognize Joe Camel over Mickey Mouse
Tobacco Advertisingwhat is wrong with this picture?
Tobacco
Who are they advertising too?
Who are they advertising too?
Hmmm?
Calculate the CostOne pack of cigarettes = $4.25Find out how much it would cost ifYou smoked two packs per day =How much per day?Per week?Per month?Per year?Per lifetime? Age 20 65?
Cost Calculation Answers$4.25 x 2 = $8.50 per day$8.50 x 7 days per week = $59.50$59.50 x 4 weeks in a month = $238.00$8.50 x 365 days per year = $3102.50$3102.50 x 45 years = $139,612.50What would do with that much money?
Anatomy of a Cigarette
Powerful Substance in TobaccoNICOTINE: Additive drug found in tobacco leavesStimulant: increases the action of the central nervous system, the heart and other organs.Is thought to release dopamine and epinephrine in the brain to create relaxation and pleasure. HIGHLY ADDICTIVE
Nicotine on the BrainNicotine, the addictive substance in tobacco, Nicotine, the addictive substance in tobacco, is absorbed into the bloodstream where it affects brain chemistry.It quickly alters both mood and focus.Because of the large surface area of the lungs, smokers receive a big "hit" of nicotine with every puff. Since nicotine is absorbed directly into the bloodstream, the brain receives an almost instantaneous dose of pleasure with every inhalation of smoke. asorbedinto the bloodstream where it affects brain chemistry.It quickly alters both mood and focus. Because of the large surface area of the lungs, smokers receive a big "hit" of nicotine with every puff. Since nicotine is absorbed directly into the bloodstream, the brain receives an almost instantaneous dose of pleasure with every inhalation of smoke.
Is Nicotine Addictive
Surgeon Generals Say it IS!!!
Smokeless TobaccoSmokeless: sniffed through nose held in the mouth or chewed
Pipes and CigarsCigars contain significantly more nicotine and produce more tar than cigarettes. ONE cigar is equal to 20 cigarettes
Consequences of Tobacco useTurn to page 546 in your textbookGet the body outline and create/draw the body and parts of the body that are affected by tobacco and the list the consequences to each body part

More Related Content

Tobacco

  • 2. Business IdeaIn your group create a business marketing ideaDecide who will be your top target audience and whyWhat 1 marketing strategies will you use to target your audience to ensure they become customers of your product for life.Take10minutes to do so
  • 3. Tobacco (a little BILLION $ business)First advertisement was in 1789 in a NY newspaper1880s a cigarette machine produced 40,000 hand-rolled cigarettes per dayDuring WWII soldiers were given free cigarettes from tobacco companies1964-first Surgeon Generals Warning1991 study-most kids recognize Joe Camel over Mickey Mouse
  • 4. Tobacco Advertisingwhat is wrong with this picture?
  • 6. Who are they advertising too?
  • 7. Who are they advertising too?
  • 9. Calculate the CostOne pack of cigarettes = $4.25Find out how much it would cost ifYou smoked two packs per day =How much per day?Per week?Per month?Per year?Per lifetime? Age 20 65?
  • 10. Cost Calculation Answers$4.25 x 2 = $8.50 per day$8.50 x 7 days per week = $59.50$59.50 x 4 weeks in a month = $238.00$8.50 x 365 days per year = $3102.50$3102.50 x 45 years = $139,612.50What would do with that much money?
  • 11. Anatomy of a Cigarette
  • 12. Powerful Substance in TobaccoNICOTINE: Additive drug found in tobacco leavesStimulant: increases the action of the central nervous system, the heart and other organs.Is thought to release dopamine and epinephrine in the brain to create relaxation and pleasure. HIGHLY ADDICTIVE
  • 13. Nicotine on the BrainNicotine, the addictive substance in tobacco, Nicotine, the addictive substance in tobacco, is absorbed into the bloodstream where it affects brain chemistry.It quickly alters both mood and focus.Because of the large surface area of the lungs, smokers receive a big "hit" of nicotine with every puff. Since nicotine is absorbed directly into the bloodstream, the brain receives an almost instantaneous dose of pleasure with every inhalation of smoke. asorbedinto the bloodstream where it affects brain chemistry.It quickly alters both mood and focus. Because of the large surface area of the lungs, smokers receive a big "hit" of nicotine with every puff. Since nicotine is absorbed directly into the bloodstream, the brain receives an almost instantaneous dose of pleasure with every inhalation of smoke.
  • 16. Smokeless TobaccoSmokeless: sniffed through nose held in the mouth or chewed
  • 17. Pipes and CigarsCigars contain significantly more nicotine and produce more tar than cigarettes. ONE cigar is equal to 20 cigarettes
  • 18. Consequences of Tobacco useTurn to page 546 in your textbookGet the body outline and create/draw the body and parts of the body that are affected by tobacco and the list the consequences to each body part