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Ubisoft

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Charis Creber

Ubisoft is a large French video game publisher and developer founded in the 1980s. It is now the 3rd largest publisher in Europe and 4th largest in America, with over 5,000 employees in 17 countries. Some of Ubisoft's most successful franchises include Assassin's Creed, Tom Clancy's Rainbow Six, Prince of Persia, and Driver. Just Dance was a popular music game franchise for the Wii console, with Just Dance 2 improving on the original and becoming one of the best selling third party games for the system.

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Ubisoft French video game publisher. Began as just a publisher. Started to develop games in early 1990’s. Studios in 17 countries. More than 5,000 employees. 3 rd largest video game publisher in Europe. 4 th largest video game publisher in America. Sales FY 2009- 2010: 871Ìýmillion euros.
Ubisoft Sales Figures Tom Clancy’s Rainbow Six®: 23 million Assassin’s Creed: 19 million Prince of Persia: 16 millionÌý Driver: 15 million Just Dance 2: 5 million Just Dance:Ìý4 million
Other Ubisoft games for the Wii include: Animaniacs Anno 1404 Blazing Angels 2 Circus Games CSI: Hard Evidence Driver: Parallell lines GT Pro Grey’s Anatomy: The video game Imagine Fashion Party Avatar: The Game Michael Jackson: The Experience Movie Games Petz Red Steel Surf’s Up Tenchu: Shadow Assassins Your Shape
Ubisoft Controversies Complaints from customers about StarForce copy protection on games (compatability issues with some OSs.) 2008: Electronic Gaming Monthly claims Ubisoft no longer provide them with games for coverage due to negative reviews. In 2008 sued ÌýOptical Experts Manufacturing for leaking Assassins’ Creed.
Just Dance key facts: Released November 2009. Only on Wii. Single and multiplayer modes. Mixed to negative reviews: no unlockable features, no progression, ‘sloppy’ controls. Fastest selling Wii 3 rd party game ever: sold 2m in first 4 months. Now 2 nd highest 3 rd party Wii game (behind Just Dance 2).
Just Dance 2 (JD2) Released October 2010. 4 new dance modes, including ‘Just Sweat’; an exercise mode. Includes a range of DLC, sometimes seasonal. Mixed to positive reviews: still lacks depth, but improved visuals and good multi- player modes. Nominated for Nickelodeon Kids’ Choice award (2011).
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Just Dance 2 Advertising America: http://www.youtube.com/watch?v=quH5G_Tw8sY UK: http://www.youtube.com/watch?v=Fk-c4f_HU4k&NR=1 http://www.youtube.com/watch?v=Z_qECOFvfH8
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Red Dead Redemption Advertising http://www.youtube.com/watch?v=feeMDkF8CFs Trailer: http://www.youtube.com/watch?v=vCqklBZF0Jo&NR=1&feature=fvwp http://www.youtube.com/watch?v=K_O5HV97NUI&feature=relmfu

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Ubisoft

  • 1. Ubisoft French video game publisher. Began as just a publisher. Started to develop games in early 1990’s. Studios in 17 countries. More than 5,000 employees. 3 rd largest video game publisher in Europe. 4 th largest video game publisher in America. Sales FY 2009- 2010: 871Ìýmillion euros.
  • 2. Ubisoft Sales Figures Tom Clancy’s Rainbow Six®: 23 million Assassin’s Creed: 19 million Prince of Persia: 16 millionÌý Driver: 15 million Just Dance 2: 5 million Just Dance:Ìý4 million
  • 3. Other Ubisoft games for the Wii include: Animaniacs Anno 1404 Blazing Angels 2 Circus Games CSI: Hard Evidence Driver: Parallell lines GT Pro Grey’s Anatomy: The video game Imagine Fashion Party Avatar: The Game Michael Jackson: The Experience Movie Games Petz Red Steel Surf’s Up Tenchu: Shadow Assassins Your Shape
  • 4. Ubisoft Controversies Complaints from customers about StarForce copy protection on games (compatability issues with some OSs.) 2008: Electronic Gaming Monthly claims Ubisoft no longer provide them with games for coverage due to negative reviews. In 2008 sued ÌýOptical Experts Manufacturing for leaking Assassins’ Creed.
  • 5. Just Dance key facts: Released November 2009. Only on Wii. Single and multiplayer modes. Mixed to negative reviews: no unlockable features, no progression, ‘sloppy’ controls. Fastest selling Wii 3 rd party game ever: sold 2m in first 4 months. Now 2 nd highest 3 rd party Wii game (behind Just Dance 2).
  • 6. Just Dance 2 (JD2) Released October 2010. 4 new dance modes, including ‘Just Sweat’; an exercise mode. Includes a range of DLC, sometimes seasonal. Mixed to positive reviews: still lacks depth, but improved visuals and good multi- player modes. Nominated for Nickelodeon Kids’ Choice award (2011).
  • 9. Just Dance 2 Advertising America: http://www.youtube.com/watch?v=quH5G_Tw8sY UK: http://www.youtube.com/watch?v=Fk-c4f_HU4k&NR=1 http://www.youtube.com/watch?v=Z_qECOFvfH8
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  • 11. Red Dead Redemption Advertising http://www.youtube.com/watch?v=feeMDkF8CFs Trailer: http://www.youtube.com/watch?v=vCqklBZF0Jo&NR=1&feature=fvwp http://www.youtube.com/watch?v=K_O5HV97NUI&feature=relmfu