The (super ideal) UX Design Process
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At its core, User Experience Design is about people. It’s about truly getting to know them, whether they’re stakeholders or end-users. The more you know about someone’s digital preferences and behaviors, the better you’ll be able to design for them. In this post you’ll find a high-level blueprint for executing good UX strategy. Not every process will look identical, but this will help you see how UX design fits into the digital experience design process.
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It’s natural for business leaders to avoid friction at all costs. When left
unchecked, friction can be costly, both in terms of money and morale.
For large organizations seeking to diversify their offer by building a new venture, there’s often tension between the parent company and the fledgling. The new venture holds potential rewards, but also potential risk, as it introduces new models, metrics, and norms.
But what if you could harness the kinetic energy that friction causes, and use it to catapult your venture toward success? In the right conditions, friction can show you the difference between how you’ve been operating, and how you need to be.
This resource was created to aid you in that process. The cards in this deck introduce nine common frictions that arise when building new ventures, how each could derail you, and how someone else has used them to fuel success.Ad