Weltons presentation
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This document discusses designs for an American Graffiti-themed beer. The beer is called American Graffiti Pale Ale, a 4.5% ABV American pale ale inspired by the 1973 film American Graffiti. The designs need to have a fresh, youthful style to appeal to audiences under 30 while honoring the 1960s setting of the film. The marketing will include an A3 poster, pumpclip, web advert, bar runner, and t-shirt designs with a consistent 1960s Americana theme to capture the era depicted in the film.
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Weltons presentation
- 2. AMERICAN GRAFFITI Ive decided to 界鞄看看壊艶.
- 3. A description of the beer The Beer is called American Graf鍖ti Pale Ale 4.5% and is an American style pale ale, with a citrus bitterness & a huge, powerful aroma which lingers on & on This beer is inspired by the 鍖lm American Graf鍖ti and needs its design to be fresh and needs to be aimed at an audience below 30 as well as above.
- 5. Set in Modesto, California, in 1962, a time and place of early rock n roll, drag races, and diners, American Graf鍖ti follows four friends over the course of one summer night. They navigate relationships, their futures, and the post-high school decisions that will impact both. American Graffiti .1973
- 6. What I have to create A3 Poster Advert Pumpclip Design T-shirt Design Bar Runner Design
- 7. Advert What do I want to create for the advert? Video? Static?
- 8. What I have to create A3 Poster Web Advert Pumpclip Design T-shirt Design Bar Runner Design
- 9. Inspiration
- 18. 19621962 Set in AmericaSet in America 5.4 % 5 .4 % American EE EE EExx tt rr mm
- 20. Proposal Creating: A3 Poster Pumpclip Design Web Advert Bar Runner Design T-shirt Design
- 21. Proposal Goal: Consistent theme in products Expanding to a younger Audience 1960s aMERIAN ERA