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Wikipedia for business

Frank Jones
Frank Jones

This document discusses how Wikipedia can help with search engine optimization (SEO). It provides information on how Wikipedia snippets in search results and prominent placement of Wikipedia pages can boost SEO. It outlines the key pillars of Wikipedia, including its status as a free, community-organized encyclopedia. The document also offers tips on getting an organization or business notable enough to have its own Wikipedia page created, such as compiling media coverage and only including published sources.

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Wikipedia For Business
Who has heard of Wikipedia? Please stand up. If youre still seated, give a shout. Id like to shake your hand!
How can Wikipedia help with SEO? Wikipedia snippet in results Why does Google put Wikipedia pages at the top Google Search Results Now Prominently Feature Nonprofit Google+ Pages Why Wikipedia is top on Google Bing, Not Google, Favors Wikipedia
Wikipedia snippet in results Wikipedia adds one more layer to Google Authorship.
What is Wikipedia? A community organized open encyclopedia. Wikipedia:Policies and guidelines Wikipedia:What Wikipedia is not
Five Pillars of Wikipedia 1. Encyclopedia 2. Neutral point of view 3. Free content that anyone can edit, use, modify, and distribute 4. Treat other editors with respect 5. No firm rules more details
How to get into Wikipedia The organization must be notable. 1. compile a list of your media coverage 2. create an article based only on information in these published sources 3. more info at Wikipedia:FAQ/Organizations
Examples Cameron Village City Market Wells Fargo Capitol Center One Bank of America Plaza Raleigh Times UserVoice The Raleigh Times Bar
More examples Caravan Tours Sportsbook.com JetBlue
What more? 1. Shouldnt edit articles about you, your business, or an organization youre affiliated with a. Edit articles for friends and contacts 2. Engage with the community on Talk pages a. Position yourself as a knowledgeable expert b. Represent your company through your profile
FrankCJones.com http://www.frankcjones.com/seomeetup
Raleigh SEO Meetup Sponsors

More Related Content

Wikipedia for business

  • 2. Who has heard of Wikipedia? Please stand up. If youre still seated, give a shout. Id like to shake your hand!
  • 3. How can Wikipedia help with SEO? Wikipedia snippet in results Why does Google put Wikipedia pages at the top Google Search Results Now Prominently Feature Nonprofit Google+ Pages Why Wikipedia is top on Google Bing, Not Google, Favors Wikipedia
  • 4. Wikipedia snippet in results Wikipedia adds one more layer to Google Authorship.
  • 5. What is Wikipedia? A community organized open encyclopedia. Wikipedia:Policies and guidelines Wikipedia:What Wikipedia is not
  • 6. Five Pillars of Wikipedia 1. Encyclopedia 2. Neutral point of view 3. Free content that anyone can edit, use, modify, and distribute 4. Treat other editors with respect 5. No firm rules more details
  • 7. How to get into Wikipedia The organization must be notable. 1. compile a list of your media coverage 2. create an article based only on information in these published sources 3. more info at Wikipedia:FAQ/Organizations
  • 8. Examples Cameron Village City Market Wells Fargo Capitol Center One Bank of America Plaza Raleigh Times UserVoice The Raleigh Times Bar
  • 9. More examples Caravan Tours Sportsbook.com JetBlue
  • 10. What more? 1. Shouldnt edit articles about you, your business, or an organization youre affiliated with a. Edit articles for friends and contacts 2. Engage with the community on Talk pages a. Position yourself as a knowledgeable expert b. Represent your company through your profile
  • 12. Raleigh SEO Meetup Sponsors