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The International Young Creative Entrepreneur 2012 (Media Award) - The Final

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Marcin Nieweglowski
Marcin Nieweglowski

Marcin Niew?g?owski is an entrepreneur and social media expert who helps small and medium businesses adapt to changes brought by social media. He owns a new music curation startup called Longplayer and works as a blogger, journalist, and festival organizer focused on the creative industry and new media. His work emphasizes building connections between companies and customers through unique content and curated media.

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Marcin Niew?g?owski The International Young Creative Entrepreneur 2012 Media Award
Industry ¡ñ Public media are drifting - business model problems, lack of long-term vision ¡ñ Print and TV media are struggling - general global situation of traditional media ¡ñ No spectacular declines thanks to conservative consumers and first bigger investments in digital platforms
Industry ¡ñ New media on the rise (Facebook, Pinterest, Google+, blogs) ¡ñ Interactive sector is still early in its evolution ¡ñ Social media is becoming a mainstream media for youths
Industry, what I do ¡ñ Helping small and medium-sized businesses adapting and building relationships with new economy of customers after social media cultural and market shift - pull not push ¡ñ Company (product) is marketing ¡ñ Using different channels differently with passion for customers
Industry, my vision ¡ñ Niche addressing ¡ñ Multimedia in use ¡ñ Blogs and social channels used right ¡ñ Content is not a king anymore...
Industry, my vision _______ is KING!
Industry, my vision Context is KING!
My work ¡ñ Music industry journalist, Boogie Brain festival organizer (2nd place at European Music Awards 2010) ¡ñ Blogger (CreativeIndustries.co, Socjomania. pl), specialist focused on creative industry and new media ¡ñ Owner of new music-curation startup - Longplayer
My work, my impact ¡ñ Empowering companies and organizations with building contexts and connections with their customers - unique blogs, owned, branded and curated media ¡ñ Endorsing the importance of creative industry in Poland ¡ñ Trendsetting, content curating (the human echelon ;)
My work, my impact ¡ñ Social entrepreneur ¡ñ Providing a good value for companies and passion for customers
Why I would love to win ¡ñ Meeting and learning from awesome UK contacts both for my business and personal projects ¡ñ Validating my values and DNA built with passion for creativity, clarity and culture ¡ñ Sharing and exchanging experiences and thoughts to create great future impact for Poland and UK
Why me? ¡ñ Involved in creating and sharing cultural, art and media experiences for over 5 years ¡ñ Curating, blogging and sharing creative, meaningful ideas for building up communities sensitive to art, creativity and open for positive change ¡ñ Passion for UK culture - one of my main creative inspirations

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The International Young Creative Entrepreneur 2012 (Media Award) - The Final

  • 1. Marcin Niew?g?owski The International Young Creative Entrepreneur 2012 Media Award
  • 2. Industry ¡ñ Public media are drifting - business model problems, lack of long-term vision ¡ñ Print and TV media are struggling - general global situation of traditional media ¡ñ No spectacular declines thanks to conservative consumers and first bigger investments in digital platforms
  • 3. Industry ¡ñ New media on the rise (Facebook, Pinterest, Google+, blogs) ¡ñ Interactive sector is still early in its evolution ¡ñ Social media is becoming a mainstream media for youths
  • 4. Industry, what I do ¡ñ Helping small and medium-sized businesses adapting and building relationships with new economy of customers after social media cultural and market shift - pull not push ¡ñ Company (product) is marketing ¡ñ Using different channels differently with passion for customers
  • 5. Industry, my vision ¡ñ Niche addressing ¡ñ Multimedia in use ¡ñ Blogs and social channels used right ¡ñ Content is not a king anymore...
  • 6. Industry, my vision _______ is KING!
  • 7. Industry, my vision Context is KING!
  • 8. My work ¡ñ Music industry journalist, Boogie Brain festival organizer (2nd place at European Music Awards 2010) ¡ñ Blogger (CreativeIndustries.co, Socjomania. pl), specialist focused on creative industry and new media ¡ñ Owner of new music-curation startup - Longplayer
  • 9. My work, my impact ¡ñ Empowering companies and organizations with building contexts and connections with their customers - unique blogs, owned, branded and curated media ¡ñ Endorsing the importance of creative industry in Poland ¡ñ Trendsetting, content curating (the human echelon ;)
  • 10. My work, my impact ¡ñ Social entrepreneur ¡ñ Providing a good value for companies and passion for customers
  • 11. Why I would love to win ¡ñ Meeting and learning from awesome UK contacts both for my business and personal projects ¡ñ Validating my values and DNA built with passion for creativity, clarity and culture ¡ñ Sharing and exchanging experiences and thoughts to create great future impact for Poland and UK
  • 12. Why me? ¡ñ Involved in creating and sharing cultural, art and media experiences for over 5 years ¡ñ Curating, blogging and sharing creative, meaningful ideas for building up communities sensitive to art, creativity and open for positive change ¡ñ Passion for UK culture - one of my main creative inspirations
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