Dynamic, results-oriented leader with 16+ years of hands-on experience in brand management. Demonstrated ability to effectively influence internal/external stakeholders across the business. Prevalent experience of monitoring product sales and consumer reactions through focus groups and marketing research methods. Proven track record of excellent communication and interpersonal skills evident from effective management of internal marketing and communications personnel, legal, compliance staff and other outside agencies
CORE COMPETENCIES
• Brand Campaigns Development • Brand Health Analysis
• Market Plans Development • ROI Improvement
• Competitiv...