Personal Information
Organization / Workplace
Greater Philadelphia Area United States
Occupation
Marketing Director, Consumer Products
Industry
Consumer Products
About
I am a seasoned and successful marketer with a proven success record for delivering top and bottom line results across diverse categories and companies ranging from Fortune 100 to start-ups. I am classically trained with expertise in brand strategy/positioning, innovation (product and claims), consumer insight development, and brand management (including P&L ownership).
Throughout my career, I have been driven by my passion for the consumer and the challenge that comes with uncovering compelling insights to connect a brand with its target in a way that inspires and motivates an intended behavior. I am equally comfortable operating at a strategic level as well as immersing myself in ...
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