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Personal Information
Organization / Workplace
Greater Seattle Area United States
Occupation
Director of Marketing for eSage Group - Founder of Seattle and LA Marketing Analytics Groups
Industry
Technology / Software / Internet
Website
About
eSage Group helps leading organizations quickly and effectively connect and analyze multi-channel sales and marketing data from social, web, digital marketing, digital advertising, sales, CRM and other enterprise systems; allowing a shift from isolated silos of information to fully integrated, multi-channel predictive analytics. We collaborate with marketers and in-house IT staff to build a 360 degree view of customer's interaction with the organization, uncover valuable hidden insights from traditional databases or Hadoop based Big Data repositories and ultimately allow marketers to greatly improve marketing attribution, marketing-mix optimization, segmentation, targeting, opportunity...
Contact Details

Presentations(1)Ìý

LA Marketing Analytics MeetUp - Doug Barasch - UMG - Storytelling
LA Marketing Analytics MeetUp - Doug Barasch - UMG - StorytellingLA Marketing Analytics MeetUp - Doug Barasch - UMG - Storytelling
LA Marketing Analytics MeetUp - Doug Barasch - UMG - Storytelling
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