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Todd is an experienced digital media and technology business leader with a significant track record in setting strategy and delivering new capabilities to the market.  His experience within media research spans social, digital and TV, both within start-up and corporate environments. 

Todd's current role is V.P. Ad Effectiveness at The Nielsen Company where he leads the product teams for TV, digital and cross-media advertising effectiveness platforms. His current focus is to integrate Nielsen's separate Marketing Effectiveness product lines (some internally developed and some from acquisitions) into a seamless measurement system for advertising. Todd also sits on the Ad Solutions Executi...

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