Drthomasbrand Limited
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Organization / Workplace
Barnes, Greater London, London United Kingdom
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Consulting / Advisory
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About
I solve complex business and brand problems through a challenging approach that combines science with lateral thinking, creating company competitive advantage and a greater asset value. I assist companies to build this in-house capability amongst their people through aptitude and skills development, in general or bespoke to particular company challenges
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brand strategy
brand
technology
strategy
social media
marketing
brands
brand innovation
big data
digital technology
brand management
consumer insight
innovation
customer growth
marketing strategy
brand effectiveness
brand values
brand efficiency
brand meaning
business model
radical innovation
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consumer
apple
digital marketing
marketing changes
data
brand differentiation
business strategy
brand stretch
brand portfolio management
product development
customer acquisition
brand value
margin growth
brand communications
consumer needs
emirates
concept brands
increasing brand value
brand line extension
meta-technology
emerging economies
brand focus
company growth
competitive advantage
company margins
company value
differentation
company equity
paradox of innovation
ansoff
business growth
new sources of revenue
value growth
new categories
concept
marketing roi
marketing success
equation
brand evaluation
brand measurement
brand wealth
brand tool
diagnostic tool
brand results
brand engagement
changing marketing landscape
brand trends
company and brand profitability
corporate culture
operations
social media business strategy
infrastructure
content management
manage brands
structure
negative publicity
analytics
brand purpose
social media and brands
creating brand meaning
information
stakeholders
content
information value
markets
leadership
mastery
mentoring
bespoke
engagement
skills
drivers
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capability
coaching
creativity
design thinking
marketing and advertising
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customer experience
systems
communications
wpp
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comparative sites
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amazon
logo
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project management
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global brands
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art
science
market research
nokia
yahoo
sony
nike
pepsi
avis
brand attitude
brand essence
customer retention
target marketing
challenger brands
brand thinking
first mover advantage
brand awareness
uniqueness
authenticity
core capabilities
digital
one-on-one marketing
brand touch points
marketing efficiency
marketing effectiveness
incremental innovation
brand design
statistics
business information
role of information
company culture
business decisions
information use
research
constraints to research
executive decision making
marketing research
effective
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