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Organization / Workplace
Washington D.C. Metro Area, DC United States
Occupation
Author, 'Use LinkedIn to Get Into Your Dream College' - Publisher, LinkedInToCollege.com
Industry
Education
Website
About
I specialize in building something from nothing by using integrated direct marketing strategies that drive business results and develop new markets.
I wrote the first book on how to use LinkedIn in high school: 'Use LinkedIn to Get Into Your Dream College'
I was hired as the first Web Marketing Strategist at the American Management Association, where I developed and implemented the e-marketing strategy for a $125M training division, boosting revenues from $23.5M to $39M within 12 months; I also implemented the first blended e-learning courses
I built a direct-to-teacher K-12 marketing strategy for an educational publisher that doubled sales within 4 years, and introduce
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