Fotolink executed a Bluetooth marketing campaign for Frito Lays in major Indian cities involving interactive kiosks in malls. Users could take a photo of snack packaging using their phone, Bluetooth it to the kiosk, and receive branded content like ringtones and wallpapers. The kiosks also included a lucky draw where winners received gift hampers. Fotolink's Bluetooth technology allowed for 32 simultaneous user sessions and could handle variable image angles, lighting conditions, and backgrounds to recognize photos.