Marcom professional with over 17 yrs of experience in creating Brand Communication & strategies across consumer touch points. Specialist in Integrated Communication Plans, Consumer Insight mining & Research, Competition and market understanding, Crafting communication strategies, Supervising media planning and media buying and leading new media initiatives
Worked on brands like Ponds (HUL), Bajaj Electricals , Tata Sky, Kotak Investment Advisors Ltd .
As Strategy Director, Tonic Media, I lead strategy on all brands and enable new markets and global expansion. Founding member of the Dubai office for the Middle East region
Specialties: Advertising, Branding, Integrated Brand Communicati...