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Personal Information
Organization / Workplace
Greater Los Angeles Area United States
Occupation
Founder and Principal at Gretchenfrage
Industry
Advertising / Marketing / PR
About
I help organizations increase business value through capturing the hearts and minds of today’s empowered consumer/customer. I’ve worn many hats in my career including creative director, business leader, media and marketing strategist and executive as well as digital technologist. I've worked with world-class organizations including Mercedes-Benz, Visa, Honda/Acura, Nestle, T-Mobile, Electrolux and H&M - just to name a few. My goal is to identify important cultural trends/consumer behaviors and, based on these insights, deploy strategic integrated marketing solutions which engage people, build brands and deliver value for all stakeholders. I am also a professional speaker, connecting wit...
Contact Details

Presentations(2)Ìý

7.5 Consumer Trends affecting Marketing in 2013/14
7.5 Consumer Trends affecting Marketing in 2013/147.5 Consumer Trends affecting Marketing in 2013/14
7.5 Consumer Trends affecting Marketing in 2013/14
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Big Data vs. Creativity
Big Data vs. CreativityBig Data vs. Creativity
Big Data vs. Creativity
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