Having started my career as a software engineer I quickly realized that technology is not the only love in my life. Instead, I've always been curious how it can be used to bring value to the customer and build sustainable and profitable business. That curiosity led me from software engineering to building and managing R&D department which then evolved into Products & Services. My current job is essentially an application of Product and Portfolio Management discipline to ITO industry. This means balancing between market and customer needs, business objectives and delivery capabilities in order to create a great value proposition for the customers.
During recent years I and my team have be...