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NAIROBI, KENYA Kenya

Advocacy

NGO / Public Service

Problems 1. We believe that people should look to and listen to public health agencies as the prime source of information about the health risks of using tobacco. There is universal awareness that smoking is risky, not least because health agencies have successfully communicated the risks. 2. We openly state that, put simply, smoking is a cause of certain serious diseases. We acknowledge that this is the most appropriate viewpoint for consumers and public health authorities. It has also for many years been the working hypothesis for much of our Research & Development work that has sought product modifications that might address the risks of smoking. We believe that all smoking is as