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Selangor, Malaysia Malaysia

Head of Strategic Planning at Havas Worldwide

Advertising / Marketing / PR

I'm a strategic planner with more than 13 years of experience in the advertising industry, working for agencies in India and South East Asia. I've developed strategies for brands across many categories - Alcohol, FMCG, Telecom, Auto, Beauty, Financial Services, Menswear, Feminine Hygiene, Loyalty Solutions, Media, Undergarments, Paint, Retail and Real Estate. I've had the fortune to work on a variety of business problems for various brand and marketing projects - launch, market entry, brand architecture, repositioning, identity, and connection plan. It’s a vocation that stimulates me to constantly develop my understanding of human beings, and sparks keen interest in unearthing tensions and