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Personal Information
Organization / Workplace
San Francisco Bay Area United States
Occupation
Managing Partner
Industry
Advertising / Marketing / PR
Website
About
B2P Partners helps B2B companies dramatically increase the impact of the marketing budget and effort they are already spending. Our insight-rich buyer personas, win-loss research, and customer journey maps build powerful positionings for products and companies and enable us to create prospect-attracting content. Technology, medical, and financial companies benefit from our experience with IBM, Microsoft, Intel, Citibank, Merrill Lynch, Visa, GE, Pfizer, GSK, and Merck.
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The state of buyer personas
The state of buyer personasThe state of buyer personas
The state of buyer personas
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