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B2C and B2B marketing leader with 15+ years’ experience managing digital experience in such diverse environments as manufacturing, insurance and healthcare.   E-commerce innovator with proven track record of growth and profitability.  Holds a passion for leading multidisciplinary teams to maximize success.   Experienced track record of managing large-scale projects.

Specialties:
 Brand Strategy and Management
 Integrated Marketing - Online channel strategies
 Conversion rate optimization - Business Analytics - Develop conversion measurement of internet channel performance
 User Experience Strategy
 Social Media channels for sales, online reputation management
 Position SEO/SEM

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