Personal Information
Organization / Workplace
Singapore Singapore
Occupation
User Experience Research, Design & Strategy
Industry
Design
About
6 years experience in hands-on UX research and Design Strategy for digital products (websites, intranets, apps) and service experience.
I enjoy the process of designing for people - by understanding user needs and motivations and creating solutions that improve people's lives!
Specialities:
1) UX RESEARCH & DESIGN STRATEGY
Conducting user interviews and ethnographic studies, customer journey mapping, observational studies, user analytics, IA tree testing, wireframing and prototyping, usability testing
Facilitating co-design workshops and presenting UX strategy to senior management and business teams
2) UX PROJECT EXECUTION:
UX project delivery, design and content planning for Desi...
Contact Details