Marketing expert with over a decade of both agency and in-house digital experience, with emphasis on CRO, content, search, and interactive marketing and analytics. Technical and KPI driven, with a passion for innovative brand building campaigns and developing models for improvement that drive results.
Expertise includes developing and optimizing marketing campaigns across digital channels including paid and organic search, display, social media, email, with a demonstrated record of success in drawing data driven conclusions and implementing strategies that make a meaningful difference to brands. Proven to be an invaluable asset to any stakeholder meeting through diligent focus on master...