Greater New York City Area, NJ - New Jersey United States
Occupation
Consultant, Market Research & Consumer Insights
Industry
Advertising / Marketing / PR
About
Design qualitative and quantitative studies targeting a wide range of cultural and generational demographics. Synthesize information to identify and translate critical findings into insights that formulate meaningful and relevant strategic recommendations. Completed projects include concept and product testing, brand perception, secondary research analyses, and competitive landscape studies.
Clientele: LEGO, [Adult Swim], Kraft, BET, Burger King, Rockstar Games, Colgate, CMT, General Mills.
COMPUTER SKILLS:
Microsoft Office Suite | Nielsen | MRI | Scarborough | SPSS | JDS Enterprise Traffic System | Kantar | ComScore | Galaxy
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