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VALUE PROPOSITION
Medical

The CoreTalk System is designed to incorporate the use of text into a Medical environment
where the user can interact with his or her patient by sending an SMS to transfer information
of a general nature at a cost effective rate. Sending an SMS will not replace interaction with
patients on a one on one basis but enhance service levels and communicate information such
as reminders that previously required admin staff to use a telephone. Most of these phone
calls are currently done to cell phones at very high call costs and it is this medium of
communication that texting should replace .

The CoreTalk system is immediate and interactive in so far as the user is sending a message
directly to the patient’s cell phone which will invariably be received even if their phone is off for
a period of time. The Networks will store that message for up to 5 days. The SMS will be read
and can be replied to unlike other computer based sms solutions that use the internet to send
sms’s. Normally the message that is sent is a read only file and cannot be replied to however
some service providers do provide an inbox facility however this costs you a fee and the
message is relayed to you via e-mail and not immediately .

Important facilities within CoreTalk include user friendly applications to search for contacts,
add new contacts, make up groups, set up message templates and setting up a data base by
linking to your current data base through importing a file or synchronizing with Outlook
Contacts. A unique application enables the user to search through messages sent and
received as well as print out the message. A link file can also be used to link to external data
like debtors reports etc for low cost and effective collections.

Key Applications would include:

 To schedule, follow up and remind customers and staff of appointments.
 Automated birthday sms’s.
 Change of appointment details.
 Automatic welcome notes sent out to all new customers.
 Debt collecting from account customers.
 Stock level notification sms’s. Which can be sent to you or directly to the sales rep?
 Remind clients of appointments for that day (schedule sms’s to be sent 24 hours prior
to the appointment). Every missed appointment costs money.
 Remind customers of their annual check up or eye test.
 Inform clients of products they ordered that are either in stock or out of Stock due to
delivery delays i.e. lenses or frames.
 Market new products via SMS to your existing client base. It is direct, immediate and
reinforces your company name at a fraction of the cost of advertising.
 SMS marketing campaigns and competitions
 Link file functionality for debtors
 Pre established integration with Medemass and Elixir software

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Medical Value Prop

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Medical Value Prop