Well in this era of digital marketing, social mediums are continuously challenging the basic rules and tactics of traditional advertising, but when they can鈥檛 do that, they redefine scenarios in their ways.
Social Media is a medium where you can receive the feedback instantly about your products and services. So targeting is a tricky game here if you fail to hit the bull鈥檚 eye then get ready to welcome the audience you never wanted.
Traditional marketers divide their customers into different classes, which are usually divided according to their demographical, geographical, physiological and behavioral attributes.
But when you are targeting with Facebook ads manager, you need to play real
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