Introduction to marketing H&M essay printAoki Sanchez
油
H&M is a Swedish multinational retailer known for fast fashion. It has over 3,900 stores worldwide selling clothing, accessories, cosmetics and homeware for men, women, teenagers and children. H&M aims to offer quality, sustainable and affordable fashion. Some of its strategies include expanding online, opening 10-15% more stores annually, and investing in sustainability through initiatives like its "conscious" collection and cotton farming projects. It also owns six independent brands like COS, Weekday and Monki. While facing competition from brands like Zara, H&M has been growing sales annually and aims to continue its global expansion, especially in markets like China, India and the US.
H&M is a major Swedish multinational clothing retailer known for fast fashion at low prices. It operates over 3,700 stores in 61 countries and employs around 132,000 people. H&M sells clothing, footwear, accessories and cosmetics for men, women, teenagers and children. Its business concept focuses on offering fashion and quality at the best prices. To expand globally, H&M employs strategies such as opening new stores, focusing on key markets like the US and China, collaborating with designers, and launching related brands at different price points.
This document provides an overview of Levi Strauss & Co., a leading jeans and casual wear company. It discusses the company's history dating back to 1873, vision to empower young adults, and product portfolio including iconic brands like Levi's and Dockers. The document also covers Levi's target markets, pricing strategy, distribution channels, positioning against competitors, and social media and CSR initiatives.
Zara is a Spanish clothing retailer known for fast fashion. It segments its market based on demographics like women and men aged 15-45 with mid-range incomes, and psychographics like those interested in fashion trends. Zara targets fashion conscious, educated middle-class customers interested in latest trends. It positions itself as more fashionable than competitors by moving trends from runway to stores within a week at low prices. Zara uses a multi-segment targeting strategy to focus on different strategies for its segments.
Biba is a leading brand in women's ethnic wear in India. It provides trendy ethnic wear at budget-friendly prices online. The brand is one of the dominant players in the women's ethnic wear segment in India. It has won several awards for being the best ladies ethnic wear brand.
This document provides information about H&M, a large global clothing retailer. It discusses H&M's history and founders, vision, mission, brands offered, target customers, and 4P marketing analysis. Key details include:
- H&M was founded in Sweden in 1947 and has expanded globally, becoming one of the largest fashion retailers.
- Their vision is for sustainable business operations that meet needs of present and future generations.
- Their mission is to increase store numbers and comparable sales by 10-15% annually.
- H&M offers clothing, accessories, and home goods for men, women, children and babies.
The document outlines an objective research design for conducting an in-depth study of the Levi's brand. It includes three objectives: 1) To study Levi's brand, 2) To study Levi's marketing mix, and 3) To study Levi's consumer and competitor analysis. For each objective, it describes the research design as exploratory and/or descriptive and lists the proposed data collection methods as websites, in-depth interviews, observation, expert advice, and questionnaires. The target sample size is 100 people aged 18-30 years using snowball sampling.
Reebok has dominated the Indian sportswear market through its marketing strategy. It established international retail stores and understood Indian consumers wanted affordable international brands. Reebok partners with cricketers and sponsors various sports events. It has over 1,000 franchise stores in India and uses celebrities, social media, and ecommerce to promote its fitness-focused products like shoes, clothes, and accessories targeted at men and women. Reebok repositioned itself in the fitness industry and targets dedicated gym-goers and fitness enthusiasts.
Zara is one of the largest international fashion companies owned by Inditex, the world's largest fashion retailer. Zara aims to make the latest fashion trends accessible worldwide at affordable prices through its unique business model of rapid design, production, distribution, and sales through stores. The company was founded in 1975 in Spain and has since expanded internationally. Key roles at Zara include retail managers who oversee day-to-day store operations, sales assistants who help customers and process purchases, and cashiers who handle payments.
Forever 21 is an American fast fashion retail brand founded in 1984 that has grown to over 700 stores globally. They are known for quickly moving designs from catwalks to consumers. Forever 21 offers apparel, bags, belts, shoes, jewelry and other accessories for men, women and kids. Their target market includes casual and formal wear, as well as accessories. They aim to provide an unprecedented selection of today's fashions at affordable prices. Forever 21 utilizes various marketing strategies including social media, sales promotions, public relations, pricing strategies and store ambiance to engage customers.
Madura Garments entered the kidswear market in 2008 by extending its brands like Allen Solly, Peter England, and Esprit. It aimed to become a specialty retail outlet catering to apparel needs of the entire family. While the kidswear market was large and growing, it was dominated by unorganized players and brands like Gini & Jony and Lilliput that had a strong national presence. Madura Garments faced challenges in garnering market share and competing with other established players in the kidswear segment.
The document discusses the rise of "pulse brands" that bridge high fashion and high street retail. It analyzes Mango, a Spanish fashion brand, and proposes creating a premium sub-brand under Mango called "m鱈 by Mango" targeted at young adults aged 18-24. The sub-brand would focus on unique designs, celebrity partnerships, and social media promotion to differentiate itself in the growing premium womenswear market.
This presentation provides an overview of the Levi's brand and company. Some key points:
- Levi Strauss & Co. was founded in 1853 and is best known for its Levi's jeans brand.
- It has experienced growth internationally since the 1960s and now has over 10,500 employees worldwide.
- Levi's has a wide product line of jeans, shirts, jackets and other apparel for men, women and kids at various price points.
- The company focuses on promotion through advertising, sponsorships and CSR initiatives.
Reliance Trends is a specialty retail store of Reliance Retail that houses over 100 brands across categories like men's, women's and children's wear. It aims to provide fashionable merchandise at affordable prices to a wide target market ranging from infants to professionals. The store displays merchandise in a visually appealing manner according to categories and trends. It offers a narrow but deep assortment of various product types at moderate price points to make fashion accessible to the masses.
H & M COMPANY PROFILE SUPPLY CHAIN MANAGEMENT H&M: Organization of Supply Cha...MansiDeokar1
油
Founder : Erling Persson
Founded on : 4th October, 1947
Headquarters : Stockholm, Sweden
Products : Clothing, Accessories
Areas served : Worldwide
Industry : Retail
Founder : Erling Persson
Founded on : 4th October, 1947
Headquarters : Stockholm, Sweden
Products : Clothing, Accessories
Areas served : Worldwide
Industry : Retail
Founder : Erling Persson
Founded on : 4th October, 1947
Headquarters : Stockholm, Sweden
Products : Clothing, Accessories
Areas served : Worldwide
Industry : Retail
Founder : Erling Persson
Founded on : 4th October, 1947
Headquarters : Stockholm, Sweden
Products : Clothing, Accessories
Areas served : Worldwide
Industry : Retail
Mohan Clothing Ltd. owns the menswear brand Blackberrys, established in 1991. It has 250 outlets across India, including a local store in Allahabad with 2000 sq ft area and annual turnover of 3 crores. Blackberrys focuses on formal menswear, sources materials internationally, and uses centralized inventory, pricing, and accounting systems. Its strengths include its established brand name and unique designs that keep up with fashion trends, though its prices only target higher-income customers.
Diesel is an Italian lifestyle brand founded in 1978 that is known for its denim clothing. It targets young, fun-loving consumers and uses premium pricing and provocative marketing campaigns centered around themes of rebellion and individuality. While denim sales remain strong, the brand faces competition from other casual fashion brands and risks losing relevance if it does not consistently engage customers through new campaigns.
This document discusses a project to develop new denim fits for the Lee brand. It aims to analyze current denim fit trends in the market and identify gaps in Lee's offerings compared to competitors. The objectives are to understand fit and price options from Lee and other brands, develop new fits/products as per market requirements, and find price brackets of competitors. Secondary data on the Indian denim market size and trends will be analyzed. New denim fits like regular straight, slim straight, skinny straight, joggers and dungarees will be developed and costed. Consumer research will also be conducted to help guide the product development.
Louis Vuitton was founded in 1854 and is now part of LVMH, the world's largest luxury conglomerate. LV is known for its luxury leather goods, monogram canvas prints, and status as a symbol of wealth and prestige. While it faces competition from other luxury brands, LV differentiates itself through its heritage, craftsmanship in products that can take 60 hours to produce, and policy of not offering discounts on its high-quality, ultra-luxurious goods. Counterfeiting of the brand can have some positive effects of increasing brand awareness, but loyal customers value the precision and quality of authentic LV products.
This presentation is on all the branding as well as marketing aspects of Global Apparel Brand Levi's. It covers all the theories of branding and can be helpful to understand branding apart from subject. The content inside the presentation was added after a lot of research and handwork.
This document provides an overview of the clothing retailer H&M. It discusses that H&M was founded in Sweden in 1947 and is now the second largest global clothing retailer. It offers a range of men's, women's, and children's fashion across various brands and price points. The document then discusses H&M's marketing strategies, which include TV advertisements, YouTube videos, digital marketing, and promotional discounts. It also describes some of H&M's in-house brands like Divided and Conscious, which offer trendy and sustainable products respectively. Finally, the document analyzes H&M's visual merchandising techniques, like using closed, island, and elevated window displays to showcase its latest collections and attract customers
This document provides a marketing plan for Levi's 501 original fit jeans. It begins with an executive summary that outlines the plan's goal of increasing sales by 6% through various tactics. It then gives background on Levi's as a company. The plan establishes smart objectives and tactics related to distribution, promotions, pricing, and changing the product image. It analyzes the market situation, strengths/weaknesses, opportunities/threats, and main competitors. The target market is identified as well. The integrated marketing mix discusses bringing back the classic American look through advertising, promotions, and competitive pricing. Specific tactics are outlined for pricing, product, distribution, and promotion elements. Advertisements, a storyboard, and evaluation methods are also mentioned
Burberry is a luxury British fashion house established in 1856 known for its trench coats and distinctive check pattern. While Burberry struggled with negative associations in the 1970s, recent leadership has helped reinvent the brand through selective distribution, celebrity partnerships, and viral marketing that emphasize the brand's luxury quality and exclusivity.
Burberry was established in 1856 in Basingstoke, England by Thomas Burberry. By 1870, the brand had established itself through outdoor clothing. In 1891, Burberry opened a shop in London. In 1914, Burberry designed the trench coat for British officers in WWI, which later became popular with civilians. Today, Burberry represents luxurious style through pieces like the trench coat while evolving designs. Key audiences are wealthy adults aged 20-30, while maintaining reputation through high-end placements and avoiding "chav" stigma from the 1990s.
The document provides information on denim sales trends, top denim brands on Facebook, denim imports and exports, and financial data and strategies for denim brands such as Diesel. It analyzes denim distribution channels and sales changes from 2010 to 2011, showing an overall decline in denim sales. Top denim brands like Levi's, Diesel and Guess had significant growth in Facebook likes in 2011 compared to 2010.
Ultech Engineering x DEIF Training Survey Data Report.pdfAdelene Tie
油
The Survey Data Report for the Ultech Engineering x DEIF Training in Bintulu provides an in-depth analysis of participant feedback gathered during the 2-day event. The report highlights key insights on the effectiveness of the training content, engagement levels, and areas for improvement. Feedback emphasized the value of hands-on experience with DEIF controllers, with many participants expressing interest in more industry-specific case studies. This data will guide future training sessions, allowing Ultech Engineering to enhance program relevance, meet participant expectations, and continue delivering impactful learning experiences.
The document outlines an objective research design for conducting an in-depth study of the Levi's brand. It includes three objectives: 1) To study Levi's brand, 2) To study Levi's marketing mix, and 3) To study Levi's consumer and competitor analysis. For each objective, it describes the research design as exploratory and/or descriptive and lists the proposed data collection methods as websites, in-depth interviews, observation, expert advice, and questionnaires. The target sample size is 100 people aged 18-30 years using snowball sampling.
Reebok has dominated the Indian sportswear market through its marketing strategy. It established international retail stores and understood Indian consumers wanted affordable international brands. Reebok partners with cricketers and sponsors various sports events. It has over 1,000 franchise stores in India and uses celebrities, social media, and ecommerce to promote its fitness-focused products like shoes, clothes, and accessories targeted at men and women. Reebok repositioned itself in the fitness industry and targets dedicated gym-goers and fitness enthusiasts.
Zara is one of the largest international fashion companies owned by Inditex, the world's largest fashion retailer. Zara aims to make the latest fashion trends accessible worldwide at affordable prices through its unique business model of rapid design, production, distribution, and sales through stores. The company was founded in 1975 in Spain and has since expanded internationally. Key roles at Zara include retail managers who oversee day-to-day store operations, sales assistants who help customers and process purchases, and cashiers who handle payments.
Forever 21 is an American fast fashion retail brand founded in 1984 that has grown to over 700 stores globally. They are known for quickly moving designs from catwalks to consumers. Forever 21 offers apparel, bags, belts, shoes, jewelry and other accessories for men, women and kids. Their target market includes casual and formal wear, as well as accessories. They aim to provide an unprecedented selection of today's fashions at affordable prices. Forever 21 utilizes various marketing strategies including social media, sales promotions, public relations, pricing strategies and store ambiance to engage customers.
Madura Garments entered the kidswear market in 2008 by extending its brands like Allen Solly, Peter England, and Esprit. It aimed to become a specialty retail outlet catering to apparel needs of the entire family. While the kidswear market was large and growing, it was dominated by unorganized players and brands like Gini & Jony and Lilliput that had a strong national presence. Madura Garments faced challenges in garnering market share and competing with other established players in the kidswear segment.
The document discusses the rise of "pulse brands" that bridge high fashion and high street retail. It analyzes Mango, a Spanish fashion brand, and proposes creating a premium sub-brand under Mango called "m鱈 by Mango" targeted at young adults aged 18-24. The sub-brand would focus on unique designs, celebrity partnerships, and social media promotion to differentiate itself in the growing premium womenswear market.
This presentation provides an overview of the Levi's brand and company. Some key points:
- Levi Strauss & Co. was founded in 1853 and is best known for its Levi's jeans brand.
- It has experienced growth internationally since the 1960s and now has over 10,500 employees worldwide.
- Levi's has a wide product line of jeans, shirts, jackets and other apparel for men, women and kids at various price points.
- The company focuses on promotion through advertising, sponsorships and CSR initiatives.
Reliance Trends is a specialty retail store of Reliance Retail that houses over 100 brands across categories like men's, women's and children's wear. It aims to provide fashionable merchandise at affordable prices to a wide target market ranging from infants to professionals. The store displays merchandise in a visually appealing manner according to categories and trends. It offers a narrow but deep assortment of various product types at moderate price points to make fashion accessible to the masses.
H & M COMPANY PROFILE SUPPLY CHAIN MANAGEMENT H&M: Organization of Supply Cha...MansiDeokar1
油
Founder : Erling Persson
Founded on : 4th October, 1947
Headquarters : Stockholm, Sweden
Products : Clothing, Accessories
Areas served : Worldwide
Industry : Retail
Founder : Erling Persson
Founded on : 4th October, 1947
Headquarters : Stockholm, Sweden
Products : Clothing, Accessories
Areas served : Worldwide
Industry : Retail
Founder : Erling Persson
Founded on : 4th October, 1947
Headquarters : Stockholm, Sweden
Products : Clothing, Accessories
Areas served : Worldwide
Industry : Retail
Founder : Erling Persson
Founded on : 4th October, 1947
Headquarters : Stockholm, Sweden
Products : Clothing, Accessories
Areas served : Worldwide
Industry : Retail
Mohan Clothing Ltd. owns the menswear brand Blackberrys, established in 1991. It has 250 outlets across India, including a local store in Allahabad with 2000 sq ft area and annual turnover of 3 crores. Blackberrys focuses on formal menswear, sources materials internationally, and uses centralized inventory, pricing, and accounting systems. Its strengths include its established brand name and unique designs that keep up with fashion trends, though its prices only target higher-income customers.
Diesel is an Italian lifestyle brand founded in 1978 that is known for its denim clothing. It targets young, fun-loving consumers and uses premium pricing and provocative marketing campaigns centered around themes of rebellion and individuality. While denim sales remain strong, the brand faces competition from other casual fashion brands and risks losing relevance if it does not consistently engage customers through new campaigns.
This document discusses a project to develop new denim fits for the Lee brand. It aims to analyze current denim fit trends in the market and identify gaps in Lee's offerings compared to competitors. The objectives are to understand fit and price options from Lee and other brands, develop new fits/products as per market requirements, and find price brackets of competitors. Secondary data on the Indian denim market size and trends will be analyzed. New denim fits like regular straight, slim straight, skinny straight, joggers and dungarees will be developed and costed. Consumer research will also be conducted to help guide the product development.
Louis Vuitton was founded in 1854 and is now part of LVMH, the world's largest luxury conglomerate. LV is known for its luxury leather goods, monogram canvas prints, and status as a symbol of wealth and prestige. While it faces competition from other luxury brands, LV differentiates itself through its heritage, craftsmanship in products that can take 60 hours to produce, and policy of not offering discounts on its high-quality, ultra-luxurious goods. Counterfeiting of the brand can have some positive effects of increasing brand awareness, but loyal customers value the precision and quality of authentic LV products.
This presentation is on all the branding as well as marketing aspects of Global Apparel Brand Levi's. It covers all the theories of branding and can be helpful to understand branding apart from subject. The content inside the presentation was added after a lot of research and handwork.
This document provides an overview of the clothing retailer H&M. It discusses that H&M was founded in Sweden in 1947 and is now the second largest global clothing retailer. It offers a range of men's, women's, and children's fashion across various brands and price points. The document then discusses H&M's marketing strategies, which include TV advertisements, YouTube videos, digital marketing, and promotional discounts. It also describes some of H&M's in-house brands like Divided and Conscious, which offer trendy and sustainable products respectively. Finally, the document analyzes H&M's visual merchandising techniques, like using closed, island, and elevated window displays to showcase its latest collections and attract customers
This document provides a marketing plan for Levi's 501 original fit jeans. It begins with an executive summary that outlines the plan's goal of increasing sales by 6% through various tactics. It then gives background on Levi's as a company. The plan establishes smart objectives and tactics related to distribution, promotions, pricing, and changing the product image. It analyzes the market situation, strengths/weaknesses, opportunities/threats, and main competitors. The target market is identified as well. The integrated marketing mix discusses bringing back the classic American look through advertising, promotions, and competitive pricing. Specific tactics are outlined for pricing, product, distribution, and promotion elements. Advertisements, a storyboard, and evaluation methods are also mentioned
Burberry is a luxury British fashion house established in 1856 known for its trench coats and distinctive check pattern. While Burberry struggled with negative associations in the 1970s, recent leadership has helped reinvent the brand through selective distribution, celebrity partnerships, and viral marketing that emphasize the brand's luxury quality and exclusivity.
Burberry was established in 1856 in Basingstoke, England by Thomas Burberry. By 1870, the brand had established itself through outdoor clothing. In 1891, Burberry opened a shop in London. In 1914, Burberry designed the trench coat for British officers in WWI, which later became popular with civilians. Today, Burberry represents luxurious style through pieces like the trench coat while evolving designs. Key audiences are wealthy adults aged 20-30, while maintaining reputation through high-end placements and avoiding "chav" stigma from the 1990s.
The document provides information on denim sales trends, top denim brands on Facebook, denim imports and exports, and financial data and strategies for denim brands such as Diesel. It analyzes denim distribution channels and sales changes from 2010 to 2011, showing an overall decline in denim sales. Top denim brands like Levi's, Diesel and Guess had significant growth in Facebook likes in 2011 compared to 2010.
Ultech Engineering x DEIF Training Survey Data Report.pdfAdelene Tie
油
The Survey Data Report for the Ultech Engineering x DEIF Training in Bintulu provides an in-depth analysis of participant feedback gathered during the 2-day event. The report highlights key insights on the effectiveness of the training content, engagement levels, and areas for improvement. Feedback emphasized the value of hands-on experience with DEIF controllers, with many participants expressing interest in more industry-specific case studies. This data will guide future training sessions, allowing Ultech Engineering to enhance program relevance, meet participant expectations, and continue delivering impactful learning experiences.
OGA 2024 Remote Unmanned Platform Demo Kit PresentationAdelene Tie
油
One of the key highlights at the Ultech Engineering booth was an impressive demo that showcased a conceptualized Remote IoT Net Zero Unmanned Platform. This live demonstration, created with the support of our principal partners, illustrated how modern automation and power management technologies can combine to drive industrial processes more sustainably and securely. This platform was designed to operate entirely off-grid, powered by photovoltaic (PV) solar arrays and supported by advanced industrial automation systems.
Powering Tomorrow Renewable Energy Solutions in Hybrid and Integrated Power S...Adelene Tie
油
Ultech Engineerings participation in ICETe'24 was marked by an engaging presence at the exhibition, where we highlighted our latest renewable energy projects and innovations. Our booth attracted visitors ranging from energy professionals to curious students, all eager to learn about our contributions to the energy transition. The exhibition provided a unique opportunity for Ultech Engineering to connect with like-minded businesses, explore potential collaborations, and expand our reach within the industry.
Adelene's Aesthtics - A 'Zine Portfolio 2015Adelene Tie
油
This graphic design portfolio belongs to Adelene Tie and showcases her style which takes inspiration from pop art, 80s urban culture, and 20s art deco patterns. The portfolio includes logos, graphic t-shirt designs, film photography, and fashion pieces. Adelene's design style features subtle irony and humor. The logos showcase concepts for a Japanese snack brand and leather bag store. Her film photography captures accidental discoveries and explores the effects of different film types.
Q Menswear is a new designer menswear brand inspired by modernist architectural styles from 1910-1920. The collection features clean, tailored looks with functional details based on principles of architects like Le Corbusier. Pieces are cut for ideal fit using Le Corbusier's Modulor proportion system and the golden ratio. The debut fall/winter 2015 collection is titled "Charles cuts the cloth" and breaks menswear rules to redefine how men dress.
Q Menswear is a designer menswear brand founded by menswear designers. They create a collection inspired by modernist architectural styles from 1910s-1920s, applying principles like functional details and ideal fits. The Fall/Winter 2015/16 collection features tailored looks in new architectural forms across jackets, pants, and shirts in various colors and patterns.
Adelene Tie is a 25-year-old fashion designer from Miri, Sarawak, Malaysia with over 10 years of experience in design and production. Her portfolio includes children's clothing inspired by Tim Burton characters, as well as graphic prints with cat and yin-yang themes. She takes projects from initial sketches through final production.
An updated content measurement model - Elle Geraghty Content Strategy.pdfElle Geraghty
油
To figure out if a content person is a junior, mid or senior, I always look at their ability to effectively measure their content work. Making content is one thing, but making content that performs is something else entirely.
The Irrational City | Unseen Forces of PlacemakingLeanne Munyori
油
What if cities werent built for how people livebut for how planners think they should?
We explored Nairobis evolving urban form through the lens of behavioral economics and environmental psychology. The Irrational City challenges conventional planning paradigms by revealing how emotion, perception, and cognitive bias shape how we experience and respond to the built environment.
Drawing from principles of irrational decision-making, place attachment, and choice architecture, this talk questions:
Why do some places feel safe, others alienating?
How does infrastructure influence behavior, intentionally or not?
Can we design cities not just for function, but for feeling?
From expressways to the feauture park, Nairobi offers a live case study in how unconscious design decisions affect well-being, identity, and belonging. This presentation is for architects, planners, designers, and anyone curious about cities as emotional ecosystemsnot just physical ones.
Download Link Below
https://techblogs.cc/dl/
Wondershare Filmora Crack is a versatile video editing software designed for both beginners and intermediate creators.
Venngages AI Infographic Generator helps you bring clarity to your content by turning plain text into visually compelling infographicsautomatically. Designed with marketers and communicators in mind, its built to simplify complex messaging and speed up your workflow.
With just a short prompt, the AI understands your intent and creates a structured infographic that fits your content typewhether youre outlining a process, comparing features, or mapping out a timeline. The tool selects fonts, icons, layouts, and visual hierarchy for you, taking care of the heavy lifting in seconds.
Once generated, you can fully customize the design to align with your brandtweak colors, edit text, replace visuals, and adjust layout elements using a simple drag-and-drop editor. The tool supports different infographic styles, making it ideal for internal reports, client presentations, blog content, and social media graphics.
What makes it valuable for marketers?
- Eliminate bottlenecks in the content creation process
- Get campaign visuals and data summaries out faster
- Repackage written content into visuals that perform better on social and email
- Communicate insights clearly with clients and internal teams
Whether you're on a tight deadline or just want to simplify your storytelling, Venngages AI helps you create high-impact visuals without relying on a designer or starting from scratch.
Generate AI Infographics here: https://venngage.com/ai-tools/infographic-generator
2. SPRING SUMMER 2014 MOODBOARD: RED, WHITE & NAVY
LOOKBOOK
Classic Preppy Americana reinvented for Spring/Summer 2014.
Made with ultra cool fabric properties, Rayon Tetron, this
collection of heritage mens shirts is perfect to accomodate the
warmer days ahead.
Rayon/Tetron
Enhanced Ultra-Smooth
7. LOOKBOOK
SPRING SUMMER 2014 BUSINESS SHIRT COLLECTION: Long-Sleeved Shirts DESIGN 1
Shirt Details:
Fabric Swatches:
Right Placket
Topstitch Panel
Inner Collar Stand
Hidden Button
Down Collar
UM-01-0101-01
8. LOOKBOOK
SPRING SUMMER 2014 BUSINESS SHIRT COLLECTION: Long-Sleeved Shirts DESIGN 2
Shirt Details:
Fabric Swatches:
Right Placket
Topstitch Panel
Inner Collar Stand
Hidden Button
Down Collar
UM-01-0101-02
9. LOOKBOOK
SPRING SUMMER 2014 BUSINESS SHIRT COLLECTION: Long-Sleeved Shirts DESIGN 3
Shirt Details:
Fabric Swatches:
UM-01-0101-03
10. LOOKBOOK
SPRING SUMMER 2014 BUSINESS SHIRT COLLECTION: Long-Sleeved Shirts DESIGN 4
Shirt Details:
Fabric Swatches:
Inner Collar Stand
Right Placket
Hidden Button
Down Collar
UM-01-0101-04
11. LOOKBOOK
SPRING SUMMER 2014 BUSINESS SHIRT COLLECTION: Long-Sleeved Shirts DESIGN 5
Shirt Details:
Fabric Swatches:
Right Placket
Piping
Inner Yoke #1Hidden Button
Down Collar
UM-01-0101-05
12. LOOKBOOK
SPRING SUMMER 2014 BUSINESS SHIRT COLLECTION: Long-Sleeved Shirts DESIGN 6
Fabric Swatches:
Shirt Details:
Inner Collar Stand
Hidden Button
Down Collar
Right Placket
UM-01-0103-01
13. LOOKBOOK
SPRING SUMMER 2014 BUSINESS SHIRT COLLECTION DESIGN 7
Shirt Details:
Fabric Swatches:
Inner Collar Stand
Hidden Button
Down Collar
Right Placket
UM-01-0103-02
14. LOOKBOOK
SPRING SUMMER 2014 BUSINESS SHIRT COLLECTION: Long-Sleeved Shirts DESIGN 8
Fabric Swatches:
Right Placket
Topstitch Panel
Inner Yoke #1
Narrow Spread
Collar
Shirt Details:
UM-01-0105-01
15. LOOKBOOK
SPRING SUMMER 2014 BUSINESS SHIRT COLLECTION: Long-Sleeved Shirts DESIGN 9
Shirt Details:
Fabric Swatches:
Right Placket
Piping
Inner Yoke #1
Narrow Spread
Collar
UM-01-0105-02
16. LOOKBOOK
SPRING SUMMER 2014 BUSINESS SHIRT COLLECTION: Long-Sleeved Shirts DESIGN 10
Shirt Details:
Fabric Swatches:
Right Placket
Piping
Inner Yoke #1
Normal Collar
UM-01-0105-03
17. LOOKBOOK
SPRING SUMMER 2014 BUSINESS SHIRT COLLECTION: Long-Sleeved Shirts DESIGN 10
Shirt Details:
Fabric Swatches:
Right Placket
Piping
Inner Yoke #1
Normal Collar
UM-01-0105-03
18. LOOKBOOK
SPRING SUMMER 2014 BUSINESS SHIRT COLLECTION: Long-Sleeved Shirts DESIGN 11
Shirt Details:
Fabric Swatches:
Button Down Collar
UM-01-0105-04
19. LOOKBOOK
SPRING SUMMER 2014 BUSINESS SHIRT COLLECTION: Long-Sleeved Shirts DESIGN 11
Shirt Details:
Fabric Swatches:
Button Down Collar
UM-01-0105-04
20. LOOKBOOK
SPRING SUMMER 2014 BUSINESS SHIRT COLLECTION: Short-Sleeved Shirts DESIGN 1
Shirt Details:
Fabric Swatches:
Button Down Collar
Colorblocked
Inner Sleeve
Inner Yoke #2
UM-01-1101-01
21. LOOKBOOK
SPRING SUMMER 2014 BUSINESS SHIRT COLLECTION: Short-Sleeved Shirts DESIGN 2
Shirt Details:
Fabric Swatches:
Inner Yoke #2
Hidden Button
Down Collar
UM-01-1103-01
22. LOOKBOOK
SPRING SUMMER 2014 BUSINESS SHIRT COLLECTION: Short-Sleeved Shirts DESIGN 3
Shirt Details:
Fabric Swatches:
Hidden Button
Down Collar Inner Yoke #1
Colorblocked
Inner Sleeve
UM-01-1103-02
23. LOOKBOOK
SPRING SUMMER 2014 BUSINESS SHIRT COLLECTION: Short-Sleeved Shirts DESIGN 4
Shirt Details:
Fabric Swatches:
Normal Collar
Inner Yoke #1
Right Placket
Piping
UM-01-1103-03