Marketing and branding professional, with +10 years of experience within multi-national (HENKEL, RHODIA) and medium sized companies (V33), around FMCG products (to the decoration, renovation and construction sectors), targeting B2C or B2B consumers, having held various marketing positions in France, UK, Germany and Mexico.
Driven by creating value with brands where quality, innovation and consumer centric approach are the key strategic pillars. Several professional skills have been necessary to fulfill the different missions: strategic brand management, multi-brand portfolio strategy, operational marketing (product life management, promotional plans, cross-channel communication: POS, t...
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