As someone who champions a healthy lifestyle, I use Nike+ Fuelband to keep track on my workout progress. It鈥檚 really fun and engaging when working out while keeping track of my progress. It鈥檚 even better when I can compete with friends and other people through the app. Nike+ was actually a form of gamification that was created by Nike to engage with their customers and with it, Nike was also able to forge an association between a healthy body to its brand. In 2011, the number of players using Fuelband was 5 million and it was estimated to reach 11 million by the end of 2013.
I am Jaxton Cheah and I鈥檓 a gamification advocate that practice it my daily lifestyle. I am also the CEO of Talent...
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