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Getting Alfatah Online

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Aima Masood

Al-Fatah is a leading departmental store in Pakistan serving customers since 1941. It deals in a wide range of products from grocery, garments, jewelry, electronics and more. The document proposes developing an online store for Al-Fatah to serve more customers across Pakistan and provide an e-commerce platform. It outlines the technical design of the website, services, revenue model, and potential risks of online business such as delivery issues, security of customer data, and ensuring customer satisfaction.

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E-Commerce Getting Alfatah online Presented to: Prof. Jehanzaib Ismat Presented by: Aima Masood 00-30 Mcom Punjab College
Getting Alfatah Online
About Al-Fatah Al-Fatah is the leading departmental store of the land of pure, Pakistan. Serving since 1941, Al-Fatah has been offering an assortment of products to its precious customers. From grocery to crockery, garments to jewelry, toys to kids wear, kitchenware to ornaments, electronic gadgets to fitness equipment, beauty products to health care accessories our valuable customers find each and every product of the best quality under one roof. Around thousands of customers per day quench their thirst of shopping from this landmark that has been their trustworthy shopping mall for more than seven decades now. www.Al-fatahonlinestore.com
Title
Al-Fatah Business Introduction Al-Fatah business is very wide business. Because its deals in different kind of products. Al-Fatah is a departmental store. Al-Fatah import different kind of goods in different countries and also serve in Pakistan. So in keeping this thing in mind we make an online store too for serving more and more customers from all over Pakistan.
New System By introducing our store online too. We deal many customers all over the Pakistan. We can satisfy more and more customer needs. As at the moment we are having only three stores now we will deal all over the customers. While entertaining the customers by selling products, we are also providing another service that is we can import those product for our customers which are not currently available in Pakistan by charging them a bit more than there retail price. We deal in both whole seller as well as retailer. The business model is business to business and business to consumer.
Services We are providing services by providing quality products all over the Pakistan which are required by customers in less time. Our service is to entertain those customer who are very busy who cant come to visit our store they can just get there desired products by logging in our site.
Technical Layout of website www.Al-fatahonlinestore.com Al-Fatah website is base on HTML & ASP. We use both pages static as well as dynamic pages in our website. The technical layout of the website is: • Welcome Page • Home page • Company page • Customer care page • Loyalty card page • Careers page • Contact page • Feedback page.
Welcome page Our welcome page is basically a dynamic pages on which you can view different banners regarding to Al-Fatah Store and a welcome note to welcome our viewer. This dynamic page contain a button. By pressing the button you will enter into the home page of the site.
Home Page • The Main is a Dynamic page which contain all the deals, new arrivals and other activities. • This main page contain further inner pages at the top of the page: Company page Customer care page Loyalty card page Catalogue Contact us page Feedback page
Company Page • The page of company is a static page because in this page the thing is written about the company . this page have some other internal pages which is related to the review of AL-FATAHA . • • These are some inner pages • About Al-Fatah • Our history • Awards • Social responsibility
Catalogue page It is a dynamic page. Which changes after ever new arrival of the product. In our catalogue we had mention all our products starting from a match stick to a jumbo electric mower. We had mention details of each product with its specification and price for the convenience of our customer.
Product Catalogue
Customer Care Page • In customer care we mention about of benefits related to customer and give our best possible things to serve the customer because customer is our top priority. • In this page have some other internal linked pages related to customer care. In which the there is something written below • Our motto regarding customer • Our customer, our king • Quality of product • Variety of product • Our Location for the convenience of customer • In this page you can get each information regarding the product purchasing to product delivery.
Contact us page: It is a static page. In which you can contact to our store authorities in relating to any damage of the product or relating to any term or any other service .
Feedback page This is a static page. Which contain a customer login tab and a complaint box. In which you can add any kind of feedback, suggestions, queries and frequently asked question regarding delivery of products etc.
Data base We had prepared our customers data. By asking them to give there information on each purchase from our store. So that in future we will be able to stay in contact with them. To inform them our new deals, offers and new happening of the stores
Windows Web Hosting Package • Web Hosting: 1 year Rs.2167.00/month • Domain Name: PKNIC at Rs. 2200.00/2 years • Total Order: Rs. 26000.00 • Select this package for windows
Cont.. Plan Details • Yearly Plan Rs.2167/- per month • Semi Annually Plan Rs.2208/- per month • Quarterly Plan Rs.2250/- per month
Cont.. • General Features • Hosting Space : 20 GB • Email Accounts : Unlimited • Sub-Domains : Unlimited • Microsoft SQL Server Databases : Unlimited • MySQL Databases : Unlimited • FTP Accounts : Unlimited
Cont.. • General Features • Hosting Space : 20 GB • Email Accounts : Unlimited • Sub-Domains : Unlimited • Microsoft SQL Server Databases : Unlimited • MySQL Databases : Unlimited • FTP Accounts : Unlimited
Cont.. • Database Features • Microsoft SQL 2005, 2008 • ADO / ADO.NET / OLEDB / MDAC 2.8 • MS SQL Fulltext Search • SQLXML 4.0 / SQL Native client • MySQL 5.0.45 • phpMyAdmin
Advertisment Model • As far as our advertisement model is concerned. • Print Media: • Pole Signs • pamphlets, • brochures, etc. • By on airing the add on radio • Giving add in newspapers specially in Sunday magazines of different newspaper • Our website banner is displayed on different websites. On public portals, universities sites other online stores etc. • We advertise our site on social networking sites like Facebook, twitter, tumbler, flicker, MySpace etc.
Cont… • We had our page on Facebook for the customer interaction with us and source of promotion. • We displayed billboards regarding our online store so people will get aware of that. • We are also giving adds on national TV channels • Local tv channels are also very helpful in this aspect. • We are displaying LCD’s in different store which will only display our store’s add.
Revenue Model As far as our revenue model is concerned we are generating revenue • through payments • Through membership and through different kind of sources. These Sources include: Attracting customers by different activities. • Buy on get one free • Discount • Pay 0ffs • Cheap deals of the day • Customer of the month Through these activities we can attract more and more customer which will be beneficial for us.
Mode Of Payement CASH PAYEMENTS ELECTRONIC PAYEMENTS • For payment we are using electronic payment system. • You can have our voucher for payment which are of prepaid nature. • We are also using charges card for payment • You can make your payment on the delivery of the goods • We are also having Pay pal service and other credit card services.
Benefits of Al-Fatah • Your online business will be open 24 hours a day, 7 days a week and 365 days a year. • Online service provides easy way to customer to getting information. • Anyone with an internet connection can view your products or services online. • Membership card apply in Al-Fatah store. It is helpful for promotion. • The cost of making process of online is cheap.
Hurdles • Older people in particular are not comfortable operating computer and they will never purchase online because of the same reason. • The good are not in front of customer • Delivery issues • Making payments online is usually safe but not always. If a hacker breaks in their system, your personal data can be compromised. • Facing a problem related to customer due to online process. • High risk is involve related to data / credit card information, to be stolen right from your customer.
Risk factors • Delivery not in time • The sale is update again and again in side of Clint • Customer claims • Not according to customer demand • Problem to updating good • The person is not putting the rite information in website that time the viewer or clients will be upset • When Clint is not satisfied, they cannot try again and they give also bad suggestion to other.
Getting Alfatah Online

More Related Content

Getting Alfatah Online

  • 1. E-Commerce Getting Alfatah online Presented to: Prof. Jehanzaib Ismat Presented by: Aima Masood 00-30 Mcom Punjab College
  • 3. About Al-Fatah Al-Fatah is the leading departmental store of the land of pure, Pakistan. Serving since 1941, Al-Fatah has been offering an assortment of products to its precious customers. From grocery to crockery, garments to jewelry, toys to kids wear, kitchenware to ornaments, electronic gadgets to fitness equipment, beauty products to health care accessories our valuable customers find each and every product of the best quality under one roof. Around thousands of customers per day quench their thirst of shopping from this landmark that has been their trustworthy shopping mall for more than seven decades now. www.Al-fatahonlinestore.com
  • 5. Al-Fatah Business Introduction Al-Fatah business is very wide business. Because its deals in different kind of products. Al-Fatah is a departmental store. Al-Fatah import different kind of goods in different countries and also serve in Pakistan. So in keeping this thing in mind we make an online store too for serving more and more customers from all over Pakistan.
  • 6. New System By introducing our store online too. We deal many customers all over the Pakistan. We can satisfy more and more customer needs. As at the moment we are having only three stores now we will deal all over the customers. While entertaining the customers by selling products, we are also providing another service that is we can import those product for our customers which are not currently available in Pakistan by charging them a bit more than there retail price. We deal in both whole seller as well as retailer. The business model is business to business and business to consumer.
  • 7. Services We are providing services by providing quality products all over the Pakistan which are required by customers in less time. Our service is to entertain those customer who are very busy who cant come to visit our store they can just get there desired products by logging in our site.
  • 8. Technical Layout of website www.Al-fatahonlinestore.com Al-Fatah website is base on HTML & ASP. We use both pages static as well as dynamic pages in our website. The technical layout of the website is: • Welcome Page • Home page • Company page • Customer care page • Loyalty card page • Careers page • Contact page • Feedback page.
  • 9. Welcome page Our welcome page is basically a dynamic pages on which you can view different banners regarding to Al-Fatah Store and a welcome note to welcome our viewer. This dynamic page contain a button. By pressing the button you will enter into the home page of the site.
  • 10. Home Page • The Main is a Dynamic page which contain all the deals, new arrivals and other activities. • This main page contain further inner pages at the top of the page: Company page Customer care page Loyalty card page Catalogue Contact us page Feedback page
  • 11. Company Page • The page of company is a static page because in this page the thing is written about the company . this page have some other internal pages which is related to the review of AL-FATAHA . • • These are some inner pages • About Al-Fatah • Our history • Awards • Social responsibility
  • 12. Catalogue page It is a dynamic page. Which changes after ever new arrival of the product. In our catalogue we had mention all our products starting from a match stick to a jumbo electric mower. We had mention details of each product with its specification and price for the convenience of our customer.
  • 14. Customer Care Page • In customer care we mention about of benefits related to customer and give our best possible things to serve the customer because customer is our top priority. • In this page have some other internal linked pages related to customer care. In which the there is something written below • Our motto regarding customer • Our customer, our king • Quality of product • Variety of product • Our Location for the convenience of customer • In this page you can get each information regarding the product purchasing to product delivery.
  • 15. Contact us page: It is a static page. In which you can contact to our store authorities in relating to any damage of the product or relating to any term or any other service .
  • 16. Feedback page This is a static page. Which contain a customer login tab and a complaint box. In which you can add any kind of feedback, suggestions, queries and frequently asked question regarding delivery of products etc.
  • 17. Data base We had prepared our customers data. By asking them to give there information on each purchase from our store. So that in future we will be able to stay in contact with them. To inform them our new deals, offers and new happening of the stores
  • 18. Windows Web Hosting Package • Web Hosting: 1 year Rs.2167.00/month • Domain Name: PKNIC at Rs. 2200.00/2 years • Total Order: Rs. 26000.00 • Select this package for windows
  • 19. Cont.. Plan Details • Yearly Plan Rs.2167/- per month • Semi Annually Plan Rs.2208/- per month • Quarterly Plan Rs.2250/- per month
  • 20. Cont.. • General Features • Hosting Space : 20 GB • Email Accounts : Unlimited • Sub-Domains : Unlimited • Microsoft SQL Server Databases : Unlimited • MySQL Databases : Unlimited • FTP Accounts : Unlimited
  • 21. Cont.. • General Features • Hosting Space : 20 GB • Email Accounts : Unlimited • Sub-Domains : Unlimited • Microsoft SQL Server Databases : Unlimited • MySQL Databases : Unlimited • FTP Accounts : Unlimited
  • 22. Cont.. • Database Features • Microsoft SQL 2005, 2008 • ADO / ADO.NET / OLEDB / MDAC 2.8 • MS SQL Fulltext Search • SQLXML 4.0 / SQL Native client • MySQL 5.0.45 • phpMyAdmin
  • 23. Advertisment Model • As far as our advertisement model is concerned. • Print Media: • Pole Signs • pamphlets, • brochures, etc. • By on airing the add on radio • Giving add in newspapers specially in Sunday magazines of different newspaper • Our website banner is displayed on different websites. On public portals, universities sites other online stores etc. • We advertise our site on social networking sites like Facebook, twitter, tumbler, flicker, MySpace etc.
  • 24. Cont… • We had our page on Facebook for the customer interaction with us and source of promotion. • We displayed billboards regarding our online store so people will get aware of that. • We are also giving adds on national TV channels • Local tv channels are also very helpful in this aspect. • We are displaying LCD’s in different store which will only display our store’s add.
  • 25. Revenue Model As far as our revenue model is concerned we are generating revenue • through payments • Through membership and through different kind of sources. These Sources include: Attracting customers by different activities. • Buy on get one free • Discount • Pay 0ffs • Cheap deals of the day • Customer of the month Through these activities we can attract more and more customer which will be beneficial for us.
  • 26. Mode Of Payement CASH PAYEMENTS ELECTRONIC PAYEMENTS • For payment we are using electronic payment system. • You can have our voucher for payment which are of prepaid nature. • We are also using charges card for payment • You can make your payment on the delivery of the goods • We are also having Pay pal service and other credit card services.
  • 27. Benefits of Al-Fatah • Your online business will be open 24 hours a day, 7 days a week and 365 days a year. • Online service provides easy way to customer to getting information. • Anyone with an internet connection can view your products or services online. • Membership card apply in Al-Fatah store. It is helpful for promotion. • The cost of making process of online is cheap.
  • 28. Hurdles • Older people in particular are not comfortable operating computer and they will never purchase online because of the same reason. • The good are not in front of customer • Delivery issues • Making payments online is usually safe but not always. If a hacker breaks in their system, your personal data can be compromised. • Facing a problem related to customer due to online process. • High risk is involve related to data / credit card information, to be stolen right from your customer.
  • 29. Risk factors • Delivery not in time • The sale is update again and again in side of Clint • Customer claims • Not according to customer demand • Problem to updating good • The person is not putting the rite information in website that time the viewer or clients will be upset • When Clint is not satisfied, they cannot try again and they give also bad suggestion to other.