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Personal Information
Organization / Workplace
San Francisco Bay Area United States
Occupation
Marketing Analytics at Intuit
Industry
Technology / Software / Internet
About
Marketing Analytics professional and a SAS certified advanced programmer, with over 6 years of experience in the field of Marketing, Analytics and Strategy, in Technology and Financial Services industries. Qualities: * Build higher-level business insights on cause-and-effect, and measure/forecast progress of various efforts against goals to drive social media strategy * Experienced with and passionate about using data to drive strategy and product recommendations * Present insights and recommendations for action to marketing/product leadership teams by creating dashboards that explain what happened and why * Marketing Automation, Marketing Strategy, Segmentation, Budgeting, A/B Testing *...
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Presentations(6)Ìý

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Predictive Model for Loan Approval Process using SAS 9.3_M1
Predictive Model for Loan Approval Process using SAS 9.3_M1Predictive Model for Loan Approval Process using SAS 9.3_M1
Predictive Model for Loan Approval Process using SAS 9.3_M1
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Managing Marketing Communications for Francesca's
Managing Marketing Communications for Francesca'sManaging Marketing Communications for Francesca's
Managing Marketing Communications for Francesca's
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Predictive Model for Customer Segmentation using Database Marketing Techniques
Predictive Model for Customer Segmentation using Database Marketing TechniquesPredictive Model for Customer Segmentation using Database Marketing Techniques
Predictive Model for Customer Segmentation using Database Marketing Techniques
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