www.fact-finder.com
My priority #1 is lead generation and the process to win new customers. I prefer hunting elephants not rabbits. Never ask me to produce pens with logos. I believe in customer acquisition, nurturing and a very close relationship with sales.
Marketing in my opinion has two key activities (1.) telling outstanding stories (2.) channel excellence to scale. I believe in fast growing SaaS solutions and international scale. I don鈥檛 like ad agencies or b2c products. I鈥檒l like it difficult.
If you have a question about marketing in b2b technology 鈥� ask me anything.
鈥� B2B Marketing guy for European market leading SaaS Technology FACT-Finder
鈥� Inbound marketing
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